Senior Paid Advertising Strategist

Leading paid advertising strategy for a portfolio of client accounts, the remote Senior Paid Advertising Strategist will manage campaign performance, develop strategic recommendations, and ensure effective client communication while mentoring team members.
Key responsibilities

Own and optimize paid advertising strategy and performance outcomes across various platforms
Serve as a subject matter expert during client interactions, translating complex data into actionable insights
Collaborate cross-functionally with teams to establish integrated strategies and best practices for campaign management

Required qualifications

Bachelor's degree preferred
7+ years of experience in digital marketing, particularly in paid search and social media
Demonstrated experience managing advertising strategy for multiple clients or complex accounts
Hands-on experience with Google Ads, Microsoft Ads, Meta Ads Manager, and Google Analytics
Strong understanding of campaign optimization, budget pacing, and conversion tracking