Regional Sales Leader-Eastern Region

Functional Responsibilities

Leadership and Coaching (Outside Sales Team)
Set clear expectations and lead through coaching, ride-alongs, and performance management
Establish consistent routines: weekly 1:1s, pipeline reviews, call coaching, and quarterly account planning
Recruit, onboard, and develop talent to support growth and succession
Sales Strategy and Execution
Own and execute the regional growth plan across markets, segments, and account tiers
Translate it into rep-level goals, activity plans, and measurable outcomes
Drive new customer acquisition through targeted prospecting and vertical market focus
Expand share-of-wallet through cross-selling, category growth, and program adoption
Pipeline, Forecasting and KPI Discipline
Build and manage a KPI-driven operating system (activity and outcome metrics
Maintain rigorous pipeline inspection, stage discipline, and forecast accuracy
Lead regular performance reviews to ensure accountability and remove execution barriers
Pricing, Margin, and Deal Quality
Partner with Pricing and Category teams to protect margin and ensure disciplined growth
Reinforce pricing standards, approval processes workflows, and value-based selling
Coach Reps to improve negotiation effectiveness, and overall deal quality
Branch and Inside Sales Partnership (One-Team Selling)
Align closely with Branch Leaders and Inside Sales leaders to ensure seamless execution and service
Eliminate friction between field and branch; resolve issues quickly
Coordinate sales efforts with branch capacity, inventory, and service capabilities
Customer Experience and Retention
Champion a customer-first culture focused on responsiveness and reliability Lead retention strategies including at-risk account management and service recovery
Ensure consistent delivery of service standards across the region
Cross-Functional Collaboration
Partner with Operations, Supply Chain, and Marketing to improve execution and customer outcomes
Support campaign events, and contractor engagement initiatives
Provide market intelligence on competitors, pricing trends, and customer needs
Physical Requirements/Hazardous Working Conditions
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential work functions.
Walking, Standing, Sitting, Carrying, Stooping, Reaching, Kneeling, Talking, Typing/Keyboarding, Listening/Talking, Light Work and Lifting up to 50 pounds.
Travel Required

Yes. 50-70%
Qualifications

Skills
Required

People Development

Expert
Customer Service

Expert
Business Development

Expert
Coaching

Expert
Experience
Required

Experience operating in structured performance systems and KPI-driven environments
3 years:

3-7+ years leading outside sales teams with a track record of growth and productivity improvement
7 years:

7-12+ years of B2B Sales experience in distribution or wholesale environments
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.