Strategic Lead, Integrated Marketing (3-Month Contract)

Gofractional is seeking a Senior Lead - Integrated Marketing for a 3-month contract in New York City. You will own the NA regional marketing strategy for Training, Tennis, and Movement Lifestyle verticals, aligning global campaigns with local initiatives to drive growth.
The role requires cross-functional leadership, strong execution, and media/retail/influencer experience to maximize commercial impact. You will collaborate with global teams, manage regional OKRs and KPIs, and develop Always On

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