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Generative AI & SEO Strategist

Virtual Vocations Inc · New York, NY, USA · Remote ·

Job type:
Full Time

Leading optimization efforts for AI-powered search experiences, the full-time remote Generative AI & SEO Strategist will enhance visibility and drive organic marketing-qualified leads through advanced SEO and AI search strategies.
Key responsibilities

Protect and grow search-driven pipeline by optimizing and implementing GEO and SEO strategy
Own and execute Smarsh's global SEO, GEO, and AI search strategy to increase organic visibility across digital channels
Analyze citation share data and conduct ongoing competitive intelligence to identify opportunities and improve market share

Required qualifications

Bachelor's degree in marketing, digital strategy, or related field
5+ years of experience in B2B search engine optimization, preferably in SaaS and financial services
Proven record of driving measurable pipeline impact from organic and AI-optimized search strategies
Deep understanding of Generative Engine Optimization (GEO) and AI-powered search behaviors
Hands-on experience with enterprise SEO platforms and strong knowledge of structured data markup for AI discoverability