Marketing Manager

5x on site in New Jersey Travel required (tradeshows) A well-established, employee-owned life sciences company is looking for a hands‑on Marketing Manager to help shape its next stage of growth. This is a broad role for someone who enjoys both strategy and execution. You will have meaningful ownership across brand, digital marketing, content, social media, website management, product marketing, and trade shows, while working closely with scientists, business development, and senior leadership. The company has a highly collaborative, low‑ego culture and a long‑tenured team. This role offers direct visibility into the business and the opportunity to bring fresh ideas, modernize the marketing approach, and influence how the company goes to market.
Responsibilities:

Help shape and execute the company’s overall marketing strategy
Plan and manage approximately 13–16 trade shows and industry events annually, including several in Europe
Coordinate pre‑show planning, vendors, shipping, registrations, booth logistics, staffing, setup, and breakdown
Represent the company at conferences and engage with customers, prospects, and industry partners
Manage marketing and event budgets
Evaluate and coordinate external vendors across events, print, creative, and other marketing services
Plan and execute campaigns that support brand awareness, lead generation, and customer engagement
Develop marketing literature, sales collateral, product materials, and promotional content
Own social media planning, content development, and posting
Maintain and update the company website
Support video production for training, education, and promotional use
Track industry trends, competitor activity, and emerging marketing opportunities
Help improve follow‑up and lead management from events and campaigns
Support marketing for a scientific instrumentation product line
Collaborate closely with scientists, commercial teams, and company leadership
Requirements:

Several years of hands‑on marketing experience, ideally within life sciences, pharmaceuticals, research services, diagnostics, medical devices, laboratory products, animal health, or another technical industry
Experience marketing to scientific, research, healthcare, or other highly technical audiences
Strong trade show or event marketing experience, including logistics and on‑site execution
Broad marketing capabilities across content, digital, social media, campaigns, website management, and collateral
Strong written and verbal communication skills
Confidence working directly with technical subject‑matter experts
Comfortable operating independently and taking ownership without waiting for detailed direction
Strong organization and project‑management skills
Working knowledge of WordPress or another website content management system
Familiarity with Adobe Premiere, Illustrator, Photoshop, or similar creative tools is a plus
Comfortable with regular domestic travel and occasional international travel
Why this opportunity?

Broad ownership rather than responsibility for one narrow marketing channel
Direct partnership with company leadership
Opportunity to modernize and shape the marketing function
Exposure to highly technical products and scientific customers
Collaborative culture with strong employee retention
Employee ownership and long‑term investment in the company’s success
Predictable core business hours with limited evening or weekend work outside of travel periods

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