Content Creator

Content Creator
Join Our Team as a

Content Creator !
Location : Oklahoma City, Oklahoma
VI Core Values:

RESPECTFUL: Do unto others as you would have them do unto you.
CREATIVE: We use original ideas to solve problems.
HONORABLE: We always take the high road and are willing to meet others more than halfway.
DEPENDABLE: Good teammates are trustworthy and reliable.
SMART: The best marketing comes from quick and analytical minds.
DRIVEN: Success isn’t accidental. We must strive for it daily.
Position Summary:

The Content Creator will create, curate and syndicate content to increase brand awareness, engagement and conversion rates for assigned clients. The Content Creator will plan, shoot and edit content, ensuring it is clear, compelling and properly distributed across all platforms adhering to a consistent brand philosophy. This is an integrated role that will work with specialists across the agency to bring to life brand strategies through tactical execution, including lo-fi photography, videography and editing. The ideal candidate is an expert in brand messaging and best-practices to deliver key messages tactically across mediums.
Essential Duties and Responsibilities:

Content planning, including pre- and post-production tasks for lo-fi content shoots

Lead content brainstorm sessions and manage deliverables on all assigned accounts
Collaborate with Social Media Strategists, Marketing Strategists, Creative Designers and Copywriters to ensure content supports and strengthens user experience and meets outlined objectives
Generate scripts, shot lists, storyboards, wardrobe recommendations and prop lists for lo-fi content production
Collaborate on art direction for lo-fi content production
Manage raw footage and file organization for lo-fi content

Content creation, including creating engaging, eye-catching and high-quality content for social media channels, including Instagram, TikTok, Pinterest, Facebook, Snapchat, LinkedIn, X and Threads

Photography
Lo-fi videography, including filming on iPhone
Photo and lo-fi video editing
Execute best practices in brand messaging to deliver key messages tactically across mediums
Manage and maintain client voice across various mediums
Professionally interact with clients on set

Trend monitoring, including staying informed about current social trends to create relevant and timely social media content
Social media management, collaborating with Social Media Strategists and Social Media Coordinators to execute holistic owned content strategies

Development of social media content calendars, including copy
Community management
Content publishing and scheduling

Education, Qualifications and Certifications:

Bachelor’s Degree in related field preferred (Strategic Communications, Advertising, Journalism, Marketing, Film or Public Relations).
2-5 years of social media or agency experience preferred
Required Skills:

Must be skilled in content creation, including photography, iPhone videography and photo and video editing
Must be skilled in basic lighting, composition and staging for lo-fi content creation
Must have the ability to compellingly communicate a brand’s story
Must have the ability to maintain client voice
Must have an extensive understanding of social platforms and how to tailor content to different stages of the marketing funnel
Must be a standout idea generator and problem-solver with excellent communication and organizational skills
Must be creatively-minded and forward-thinking
Must have high-level communications skills, both internal and client-facing
Must have organizational skills and the ability to plan and maintain multiple clients, projects and deadlines
Must have the ability to work within teams in a fast-past environment while maintaining a problem-solving attitude
Must be detail-oriented and not afraid to ask questions to ensure each task is completed with precision and efficiency
Must be proficient in Microsoft Office Word, PPT and Excel
VI is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.

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