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Lead Customer Marketing Manager

Virtual Vocations Inc · New York, NY, USA · Remote ·

Job type:
Full Time

Experienced marketers will find a full-time remote opportunity as a Lead Customer Marketing Manager, responsible for managing customer communications, enabling account managers, and executing review generation programs while acting as a bridge between Product Marketing and Customer Experience teams.
Key responsibilities

Own and manage email communications to existing customers, ensuring timely and clear messaging regarding product updates and changes
Develop and maintain resources for account managers, including templates and guides to aid in customer interactions and business reviews
Lead the strategy for review generation across various platforms, monitoring performance and iterating on outreach efforts

Required qualifications

7+ years of B2B SaaS marketing experience, particularly in customer or lifecycle marketing
Demonstrated success in running review programs and creating enablement materials for account managers
Exceptional writing skills with the ability to simplify complex product information for customers
Strong cross-functional collaboration skills, particularly with Product Marketing and Customer Experience teams
Familiarity with tools such as Gong, Gainsight, or HubSpot is advantageous