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Lifecycle Marketing Manager Hybrid, Lead Growth & Loyalty

TradeJobsWorkforce · Berkeley, CA, USA ·

Job type:
Full Time

Backroads seeks a strategic Lifecycle Marketing Manager to own the guest journey from inquiry to repeat travel, ensuring timely, relevant communications that deepen loyalty and drive growth.
You will lead a small email/automation team, partner with Creative, Content and Brand, and translate customer insights into lifecycle strategies that improve engagement and conversions across channels.

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