PR & Social Media Specialist

We are seeking a strategic and creative PR & Social Media Specialist to oversee public relations, social media execution, and awards strategy for our roster of production clients. In this role, you will build a cohesive digital pipeline that highlights our clients' talent and creative projects. You will bridge traditional industry PR with modern digital storytelling crafting social content, managing direct-to-industry newsletters, pitching trade press and podcasts, and executing award strategies to elevate client visibility across commercial projects.
Tailored Strategy & Pipeline: Build and maintain a structured social media pipeline that tells each client's story across core pillars of talent and creative work.
Content Gap Management: Keep channels active during lulls between new work going live by developing engaging content around (BTS) footage, interviews, and archived project highlights.
Weekly Posting: Manage and publish weekly posts across Instagram and LinkedIn , using approved custom graphics, overlays, and visual templates.
Quarterly Press & Releases: Regularly engage industry specific media outlets to secure client feature opportunities, and draft/distribute standalone press releases for major project launches and talent updates.
Interviews & Podcasts: Pitch and secure interviews and podcast appearances, strategically timed around release dates and awards pushes.
Custom Newsletters & Mailing Lists: Build, manage, and distribute monthly newsletters spotlighting high level work and talent features in a story driven layout.
Guided Award Strategy: Manage award entry milestones and build strategic timing around key industry deadlines. Collaborate directly with agency & clients on joint efforts for award submissions, compiling accurate credits and assist clients in selecting and positioning their best work to build hype and maximize campaign visibility.
Qualifications & Requirements Experience: 3+ years of PR and social media experience within commercial production, film, TV, or entertainment agency environments.
Industry Media Contacts: Strong familiarity with entertainment trade publications, production podcasts, and key industry journalists.
Visual & Design Skills: Experience working with branded templates, custom design overlays, and asset layouts for social media and email newsletters.
Well versed in Adobe Suite (Photoshop, Indesign), Canva, Stripo, Campaign Manager, Instagram, Linkedin.
Awards Campaign Knowledge: Familiarity with major advertising, commercial, and film festival/awards cycles and submission processes.
Project Management: Outstanding organization and milestone tracking skills, with a proven track record of maintaining consistent weekly and monthly deliverables.
$70,000 - 80,000+ annual based on experience

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