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Remote VP, Lifecycle Marketing AI-Driven Growth

JDA Software · Scottsdale, AZ, USA ·

Job type:
Full Time

Blue Yonder seeks a Vice President of Lifecycle Marketing to design and lead a unified lifecycle function spanning onboarding, adoption, renewal, expansion, and advocacy across customer touchpoints. You will own the go-to-market messaging for the entire journey and drive coordinated communications at scale.
The role partners with CX, Revenue Marketing, Product, and Sales to build always-on nurture programs, in-product messaging, and a data-driven, AI-powered approach that enhances retention and

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