Senior Videographer / Content Producer Job at The COATS Company in La Vergne

Company Overview The Coats Company is a leading U.S.-based manufacturer of automotive service and shop equipment, with a legacy spanning more than 75 years. Coats designs, builds, and services a comprehensive portfolio of tire changers, wheel balancers, alignment systems, lifts, inspection tools, and shop productivity solutions, all engineered for durability, safety, and ease of use in high-performing automotive service environments. Coats' equipment is proudly designed and built in the United States and supported by a nationwide network of factory-trained service technicians. Headquartered in La Vergne, Tennessee, Coats serves repair shops, tire dealers, car dealerships, and commercial fleets across North America.
Role Overview Coats is looking for a Senior Videographer / Content Producer to support our growing marketing team through high-quality video production for brand, product, social, and event content. This role is focused primarily on video production and content capture — including planning shoots, operating equipment, and capturing engaging content for campaigns and social platforms. Editing experience is a plus, but not required, as this role will collaborate closely with remote editors and internal creative partners. The ideal candidate is highly organized, proactive, and comfortable working in a fast-paced environment with a mix of planned shoots, product launches, events, and social content needs.
Key Responsibilities Video Production & Content Capture Plan and execute video shoots for products, events, brand storytelling, and social media
Operate cameras, lighting, and audio equipment for in-house and on-location productions
Capture content optimized for platforms including Instagram, TikTok, YouTube, and web
Assist with creative shot planning and content execution alongside marketing leadership
Production Coordination Prepare and maintain production equipment and shoot kits
Organize footage and upload assets for remote editors
Ensure projects and footage are properly labeled and stored within company workflows
Coordinate with remote editors to ensure smooth post-production handoff
Content Support Assist with content planning and brainstorming
Support campaign launches, events, trade shows, and behind-the-scenes coverage
Capture both polished marketing content and fast-turn social content
Required Skills & Competencies Videography & Production Experience 3-5+ years of videography or video production experience
Strong understanding of camera operation, lighting, framing, and audio
Experience in corporate videography / agency work
Automotive, motorsports, or manufacturing portfolio work a plus
Technical & Organizational Skills Organized and detail-oriented with strong file management habits
Comfortable working independently and collaboratively
Ability to manage multiple projects and deadlines
Basic to intermediate editing skills in Adobe Premiere Pro a plus
Collaboration & Work Style Experience working with remote editors or creative teams
Photography experience a plus
Livestream or live production experience a plus
Equipment & Software Familiarity Nikon Z6, Z8
Adobe Creative Suite
OneDrive, Lucid Link cloud-based collaboration tools
Aputure Lighting and Rhode audio setup
Education HS Diploma or GED
The Coats Company is an equal opportunity employer that evaluates qualified applicants without regard to race, color, national origin, religion, ancestry, sex (including pregnancy, childbirth and related medical conditions), age, marital status, disability, veteran status, citizenship status, sexual orientation, gender identity or expression, and other characteristics protected by law.

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