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Brand Marketing Coordinator

Be Your Kind · Minneapolis, MN, USA ·

Job type:
Full Time

Company Description Be Your Kind is a modern medical aesthetics and wellness clinic focused on redefining aging, skin health, and confidence through personalized care. The clinic integrates advanced aesthetic medicine with functional wellness, regenerative treatments, and expert skincare to support the whole person. Treatment plans are tailored to help each patient look, feel, and perform at their best, emphasizing sustainable, evidence-informed results. Guided by the belief that healthy is beautiful and confidence comes from within, Be Your Kind offers a supportive environment for both patients and team members who value holistic, science-based care.
Role:
Help execute marketing campaigns across blog, email, in-clinic, and other brand touchpoints
Manage and grow ourTikTok, including trend research, content ideas, filming coordination, posting, and performance tracking
Write and edit copy for social media, emails, and blogs
Help coordinateevents and brand activations, including vendors, timelines, guest experience, deliverables, signage, gifting, and day-of execution
Support partnership and collaboration activations once concepts are developed
Coordinate with our social media, SEO, paid advertising, creative, and other external partners
Help make sure campaigns are launched consistently across every applicable platform
Assist with content planning and creative direction for photo and video shoots
Help maintain consistency across the Be Your Kind brand — visually and verbally
Research trends, brands, creators, events, and ideas that could inspire future content and activations
Jump in wherever needed to help turn creative ideas into polished, finished work
What we're looking for:
Strong copywriting skills— you can write with personality, understand brand voice, and know how to use AI as a tool without letting the finished product sound like AI
A naturally strong eye fordesign and aesthetics
Social-media savvy with a particularly strong understanding ofTikTok
Comfortable creating, organizing, and executing content
Excited about events and experiential marketing
Extremely organized with strong attention to detail
Someone who loves a good timeline, checklist, and organized project
A self-starter who doesn’t need to be told every next step
Able to juggle multiple projects without letting the small details fall through the cracks
Collaborative, flexible, and comfortable working in a growing business where things move quickly
Approximately2–4 years of experiencein marketing, social media, content, events, or a related role
Based in theTwin Cities / surrounding suburbs
This role is for you if:
You’re the person who sees a campaign idea and immediately starts thinking about what needs to happen to actually make it work.
You notice when a font is off, when copy sounds generic, when an event detail was overlooked, or when a TikTok trend could actually make sense for the brand.
You’re creative, but you’re equally good atgetting things done.
You don’t necessarily need to be the person defining the five-year brand strategy — but you love taking a great strategy and making sure it shows up beautifully everywhere.

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