Creative Strategist for US Market

Owning the creative pipeline for US-market brands, the full-time remote Creative Strategist for US Market will develop new concepts, write compelling scripts, and analyze performance to drive customer engagement and sales.
Key responsibilities Developing 15-20 new video and image concepts weekly, focusing on high-impact angles and unique mechanisms for the US audience
Writing direct-response scripts and producing detailed briefs for editors and designers to ensure effective execution
Analyzing creative performance weekly to identify winning concepts and iterating on them for scaling
Required qualifications Direct-response experience with scripts, hooks, or ad concepts that have been successfully executed on Meta or TikTok
Strong copywriting skills across video and static formats
Solid understanding of consumer psychology and effective strategies for cold traffic in the US market
Proficient in conducting in-depth research and competitive analysis
Comfortable with a fast-paced, iterative workflow that embraces testing and learning from failures

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