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Remote-Ready VP, B2B Lifecycle Marketing

Synchrony · Stamford, CT, USA ·

Job type:
Full Time

Synchrony is seeking a B2B Lifecycle Marketer to lead provider lifecycle strategies across onboarding, engagement, growth, retention, and reactivation. You will design scalable, data‑driven journeys and partner with cross‑functional teams to deliver personalized experiences across channels.
The role emphasizes segmentation, personalization, and measurement of activation, utilization, and provider value, with opportunities to influence strategy and drive business outcomes.

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