Senior Brand Manager, Specialty

Job TitleMarketing Manager for US Scleral and Hybrid Lens PortfolioJob DescriptionAt CooperVision, we're driven by a unified purpose of helping people experience life's beautiful moments. We are connected through our shared values - dedicated, innovative, friendly, partners, and do the right thing. As a leading global manufacturer of contact lenses, we are committed to helping improve the way people see each day. Through our diverse lens portfolio, we tackle the toughest vision challenges – including astigmatism, presbyopia, and childhood myopia. We offer the most complete collection of spherical, toric, and multifocal products available, enabling us to fit 99% of all contact wearers.ResponsibilitiesThe role will plan, direct and manage the marketing strategy and execution for the US Scleral and Hybrid lens portfolio to ensure that the current year forecast is met and that we are well positioned for long term success. Although primary responsibilities are for US, this role does include support for other American regions and some global involvement.Develop marketing plans and strategies for all SEC scleral and hybrid brands in the USDevelop strategy and educational content for the Americas by working with professional affairs team to develop and write content for SEC events, including BTL and scleral strides as well as presentations for tradeshows and other eventsCreate educational content for events such as BTL's scleral strides, tradeshows, and corporate account eventsResponsible for owning and managing PAA budget, including the prioritization of educational opportunities (both internal and external)In addition to US responsibilities, will also serves as key point person for the Canadian and LATAM teams (including product training) as well as different suppliers and international business partners.Serve as main contact for 3rd party licensing agreements, including contract negotiationsConsult with R&D and Global marketing on product development projects. This includes: adding features and options to our product offering, modifications of design, configuration of defaults parameters, and trial set configurationContinually research and analyze new technology opportunities to recommend, where appropriate, product extensions for company growth.Responsible for recruiting and relationship management of Specialty KOL's and associations (SLS, GPLI, Woo U, etc)Oversee and manage philanthropic programsLecture on SEC products and topics, as well as moderate at events and tradeshowsTravel Requirements:Up to 30% annually throughout US and Canada. Some additional international travel may be required as necessaryQualificationsKnowledge, Skills and Abilities:Extensive knowledge and expertise in the specialty contact lens industry is vital to this roleStrong presentation skills, including creating extensive presentations and speaking in front of large groups, including eye care professionals.Demonstrated ability to ask tough questions and challenge the status quoExceptional relationship management skills and demonstrated ability to influence others and mobilize cross-functional teamsDemonstrated ability to lead cross-functional teams and remain resilient in fast-paced, changing environmentsExcellent listening and negotiation skillsAbility to develop and deliver on strategic initiativesAbility to speak French a plus (for Canadian markets)Work Environment:Office-based with some travel to other CVI locations, customer sites and industry events.Sedentary to light physical effort necessary to perform the job.There will be extended periods of sitting and using a computer.Professional office environmentExperience:A minimum of 5 years experience in the Contact lens industry /Optical related industry.Experience in contact lens industry – specialty lens experience strongly preferredEducation:Bachelor's degree in Business or other relevant degree is requiredWe are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.For U.S. locations that require disclosure of compensation, the starting base pay for this role is between $144,538.00 and $ 206,483.00 per year and may include cost of living adjustments. The actual base pay includes many factors and is subject to change and modification in the future. This position may also be eligible for other types of compensation and benefits.Job Identification 12120Job Category Marketing