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Head of Performance Marketing for 4 Brand Portfolio

Cscgeneration 2 · Salt Lake City, UT, USA ·

Job type:
Seasonal

Backcountry is seeking a Senior Director of Performance Marketing to own the paid media strategy across our four banners. You will lead a lean team, manage agency partners, and partner with Creative, Merchandising, and eCommerce to optimize every dollar spent.
You will audit channel performance, rebalance budgets, and build playbooks for launches and seasonal peaks, while reporting to senior leadership and shaping cross-brand strategy.

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