Graphic Designer - Marketing & Brand Management for Owned Brands

Graphic Designer – Marketing & Brand Management for Owned Brands
Department: Product and Brand Services (PBS)

FLSA Status: Non-Exempt

Employment: Full-Time

Reports to: Associate Brand Manager

Effective Date: 07/21/2026

Zumiez and Product and Brand Services (PBS)

Zumiez is a leading specialty retailer of apparel, footwear, accessories, skateboards, and snowboards for young men and women who want to express their individuality through the fashion, music, art, and culture of action sports, streetwear, and other unique lifestyles. Headquartered in Lynnwood, Washington, Zumiez operates over 700 stores in North America, Europe, and Australia. We operate under Zumiez in North America, Blue Tomato in Europe, and Fast Times in Australia.

The Zumiez Product and Brand Services (PBS) team is responsible for over 30 unique brands spanning various categories, including men's and women's apparel, accessories, and snow/skate hardgoods. These brands are comprised of owned and licensed brands.

Position Purpose
The Graphic Designer leverages their strong graphic design, layout, research, attention to detail, brand knowledge and clear communication skills to support the continued development of our owned brands through helping drive the evolution of brand marketing and brand management tools. As well as providing additional support with Zumiez seasonal trend presentation and customer insight documentation, layout, and materials.

Job Duties & Responsibilities

Execute Owned Brand marketing materials against creative direction provided by the Associate Brand Manager, with support in creative direction as needed

Support Associate Brand Manager in execution of Seasonal Brand Direction and Brand Management tools

Develops and maintains brand resources portal

Help lead the execution of the Condensed Trend Shopping Report and Event Recaps

Support in the execution of Zumiez Trend Seasonal Presentation content, layout, and materials

Help drive the concepting of branding and packaging for owned brands

Help grow social media story telling for owned brands

Own updating and maintaining customer insights documentation tools through cross-function partnership as needed

Implement brand and product knowledge tools and events for store teams

Support internal product Graphics Team with product Graphics and technical specification sheets

Work closely with cross-functional teams, marketing, digital marketing, and internal design and graphic design partners

Contribute to the continuous improvement of processes, tools, and workflows by identifying opportunities to improve efficiency, accuracy, and overall effectiveness

Stay informed about brand and category performance and PBS strategic priorities

Continue to build and apply knowledge of PBS Brand DNA and customer trends

Perform special projects and additional duties as assigned by the Associate Brand Manager to support evolving business priorities and departmental goals

Requirements

3-4 years of experience in graphic design, preferably but not necessarily in the apparel industry

Bachelor’s degree preferred, or a combination of equivalent education and relevant work experience

Detail oriented with a strong understanding and practical application of typography and layout

Ability to format and visualize data clearly into presentation decks

Experience building and maintaining deck templates and brand tools to ensure consistency across seasonal initiatives and teams

Working knowledge of Brand DNA and the ability to maintain and extend across decks and marketing outputs

Strong organizational, time‑management, and problem‑solving skills, with the ability to manage multiple priorities in a fast‑paced environment independently and as part of a team

Excellent verbal and written communication skills, with the ability to contribute creative and innovative ideas within a brand, product, and marketing context

Maintains a strong awareness and understanding of Zumiez culture, customer, market, and industry trends

Proficiency in Adobe Creative Suite – Specifically Adobe Illustrator and Photoshop

Proficiency in Microsoft Office

Proficiency in Figma Slides and FigJam is a bonus

Ability to travel domestically and internationally as needed

Physical Demands and Work Environment
Ability to sit/stand in a stationary position in an office environment for extended periods and work on a Mac or PC without limitations. Must be able to distinguish colors and inspect material on product.

Basic life insurance and supplemental voluntary life insurance

Disability insurance

Paid Parental Leave

Paid Sick Leave, following an initial wait period

Paid Vacation, following an initial wait period

Employee Assistance Program

Dependent Care Flexible Spending Account (FSA)

401(k) plan after meeting eligibility requirements

Employee Stock Purchase Program (ESPP) after meeting eligibility requirements

Compensation for Role in Addition to Base Salary: Bonus Eligibility (10%)

This job description is not all-inclusive and is only intended to describe the general nature of the work. All jobresponsibilities are essential job functions. Job responsibilities and requirements are subject to modification to accommodate individuals with disabilities reasonably. The Company reserves the right to modify the job description as it deems necessary for proper business operations.

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