PPC Specialist (Google & Meta Ads) Job at Hireecom in Brooklyn

Join Hire Ecom – PPC Specialist (Google & Meta Ads) | Scale eCommerce Growth with High-ROI Campaigns!

Are you an

analytical and data-driven PPC expert

with a proven track record of

scaling eCommerce brands

through

Google Ads, Meta Ads, and performance marketing strategies ? Do you have experience optimizing

ad spend, maximizing ROAS, and driving high-intent traffic

to eCommerce stores?
At

Hire Ecom , we specialize in

Talent, Tech, and Tactics

to help eCommerce businesses scale. We’re looking for a

PPC Specialist (Google & Meta Ads)

who can craft and execute

high-ROI paid media campaigns

that drive conversions and revenue growth.
Role: PPC Specialist (Google & Meta Ads – E-commerce)

Location:

USA (Remote & Hybrid Available)
Job Type:

Full-time
Key Responsibilities:

Paid Media Strategy & Execution

Plan, execute, and optimize

Google Ads, Meta (Facebook & Instagram) Ads, and YouTube campaigns

for eCommerce brands.
Develop

high-converting ad strategies

for

Search, Display, Shopping, Performance Max, and Retargeting campaigns.
Conduct

in-depth keyword research, audience segmentation, and competitor analysis

to maximize ad effectiveness.
Implement

A/B testing

for ad creatives, copy, CTAs, and landing pages to improve conversion rates.
Optimize

Google Shopping and Performance Max campaigns

to increase eCommerce sales.
Budget Management & ROAS Optimization

Monitor and manage ad budgets to ensure

efficient ad spend and maximize ROAS.
Analyze

CPC, CPA, CTR, Quality Score, and other key KPIs

to continuously refine campaigns.
Implement

bid strategy adjustments

using manual and automated bidding techniques.
Utilize

first-party data, lookalike audiences, and advanced retargeting tactics

to improve conversion rates.
Creative & Landing Page Optimization

Collaborate with

graphic designers and content teams

to develop high-performing ad creatives.
Optimize ad copy for

engagement, conversions, and AIDA principles.
A/B test landing pages using

heatmaps, user behavior analysis, and conversion tracking.
Performance Tracking & Reporting

Use

Google Analytics, Google Tag Manager, Facebook Pixel, and third-party tracking tools

to monitor and measure campaign performance.
Create

detailed reports on ad performance, insights, and recommendations

to improve ROI.
Stay updated with

Google & Meta Ads algorithm updates, eCommerce trends, and ad policy changes.
What We’re Looking For:

3+ years of hands‑on experience in PPC management for eCommerce brands or digital agencies.
Expertise in Google Ads (Search, Display, Shopping, Performance Max) & Meta Ads (Facebook & Instagram).
Strong understanding of conversion rate optimization (CRO) and data-driven marketing.
Proficiency in Google Analytics, Google Tag Manager, Facebook Pixel, and A/B testing.
Experience with landing page optimization tools like Unbounce, ClickFunnels, or Elementor.
Ability to analyze campaign data, optimize for lower CAC, and scale successful ad sets.
Familiarity with Google Merchant Center, feed management, and Shopify ad integrations.
Why Join Hire Ecom?

Work with top eCommerce brands across the USA, UK, and beyond.
Manage high-budget, data-driven PPC campaigns that drive results.
Enjoy remote work flexibility with performance-based incentives.
Access premium tools like SEMrush, SpyFu, Facebook Ads Library, and AI-based ad optimizers.
Learn, grow, and stay ahead of the latest PPC trends and AI-driven marketing tactics.

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