Coordinator, Digital Marketing

Job Title: Coordinator, Digital Marketing

Department: Marketing & Product Development

Reports to: Manager, Digital Experience

FLSA Status: Full-time, Non-exempt

Location: Baltimore, MD (Oriole Park at Camden Yards)

Salary: $45,000-$47,500/yr

Job Description
Baltimore Orioles seeks a Coordinator, Digital Marketing, reporting to the Manager, Digital Experience, to develop and coordinate the team’s email marketing and SMS platforms, as well as additional digital experience responsibilities.

Responsibilities Include But Are Not Limited To

Develop, coordinate, and execute email and SMS marketing campaigns for games, events, promotions, and special announcements.

Manage email campaign editorial calendar including ideation, development, testing, scheduling, and deployment of one-time, recurring, triggered, dynamic, and targeted content-driven campaigns to various audiences

Coordinate digital marketing promotional calendars and communication schedules.

Collaborate with all departments in writing and executing content for email distribution

Manage the daily SMS calendar from ideation to deployment

Maintain subscriber databases and ensure compliance with email and SMS marketing regulations.

Monitor and report on Email and SMS performance including subscriber growth, open rates, click through rates and revenue.

Collaborate with the Analytics team to develop email segmentation strategy and testing opportunities

Measure the effectiveness of MLB automated email marketing campaigns and collaborate with MLB on new strategies and efficiencies

Overseeing end-to-end development of assets for email and SMS

Ideate and think creatively to help achieve the team and club goals

Ensure all communications are accurate, timely, and optimized for mobile devices.

Other duties as assigned.

Job Requirements

Bachelor’s Degree, preferably in Digital Marketing, Communications, Business/Marketing or related field

1-3 years relevant experience

Strong understanding of current online marketing concepts, strategies, and best practices

A proactive thinker with a solutions-oriented mentality

Excellent organizational, verbal, and written communication skills with a strong attention to detail

Ability to handle multiple priorities, prioritize and problem solve, and manage time effectively within a fast-paced environment

Initiative to thrive in a team atmosphere and individual basis

Proficiency in Photoshop or similar photo editing software, Adobe Premiere, and Microsoft Office

Working proficiency with Adobe Illustrator and understanding of email marketing software

This position may entail night and weekend work coverage

Disclaimer
The statements herein are intended to describe the general nature and level of work being performed by the employee in this position. The duties listed do not represent an exhaustive list of all responsibilities, duties, and skills required of a person in this position.

Equal Opportunity Statement
The Baltimore Orioles are an Equal Opportunity Employer. It is the policy of the Baltimore Orioles to ensure equal employment opportunity without discrimination or harassment on the basis of race (including hair textures, afro hairstyles, or protective hairstyles), color, national origin or ancestry, religion or creed, gender or sex (including pregnancy), age, disability, citizenship status, marital status, veteran’s status, genetic predisposition or carrier status, gender identity, sexual orientation, or any other characteristic protected by law.

The anticipated salary for this role is $45,000-$47,500 annually depending on experience, plus bonus opportunity.

The Baltimore Orioles are committed to providing competitive pay and benefits for our employees.

The Baltimore Orioles provide generous benefits, including unlimited PTO, paid holidays, paid sick leave, health insurance (single and family), vision and dental coverage, life insurance, 401(k) plan with discretionary employer match, concession/merchandise discounts, free parking and complimentary baseball tickets to home games.

This information is being provided in accordance with the Maryland Equal Pay for Equal Work - Wage Range Transparency law.

Posted: 8/12/2026

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