We are seeking a Coordinator, Platform Marketing & Partnerships to join Radial Entertainment’sMarketing team. The Coordinator will support promotional campaigns for Radial’s vast global catalog ofmovies and series on popular streaming platforms such as Pluto TV, Tubi, RokuChannel and AmazonPrime Video; Samsung, LG, VIZIO and TCL Smart TV platforms; and more. The Coordinator will also drivebrand awareness and viewership for Radial’s owned & operated network of 24/7 streaming (FAST)channels, YouTube channels and streaming (OTT) apps.
Reporting to the Senior Director, Platform Marketing & Partnerships, this role helps keep the team organized by tracking campaign materials, maintaining shared resources, supporting cross-functionalworkflows with Creative Services, FAST Programming & Partnerships, Legal and other departments,brainstorming promotional ideas and assisting members of the broader marketing team as needed. TheCoordinator will gain hands-on exposure to streaming marketing, partner marketing, editorialmarketing, content promotion and campaign operations.
Reports to:
Senior Director, Platform Marketing & Partnerships
Exemption Status:
Non-Exempt
Pay Rate:
$27 - $30 per hour
Paid Time Off:
Holidays, Vacation, Paid Sick Leave, Personal Days
Compensation:
Full benefits package including 401(K) with match, medical, dental, vision and more
Work Location:
Hybrid, must reside in New York City metropolitan area
Key Responsibilities:
Update and manage key team resources including meeting notes, editorial calendars, campaigntrackers, idea databases, recap presentations, etc.
Request and deliver static and video creative assets, campaign toolkits and follow-up notes ondeadline to 20+ streaming platform partners in support of Radial’s network of FAST & YouTubechannels, OTT & SVOD apps, and AVOD & SVOD titles including a growing slate of RadialOriginals
Strategize and execute creative campaigns for global FAST and AVOD promotions, with a specialemphasis on FAST Channel promotions, including marathons, quarterly brand promos, channellaunches and channel brand updates
Develop and implement title-level and channel-level promotions to grow viewership for Radial’sgenre-diverse network of YouTube channels
Conduct research on and share industry trends, best practices in marketing, platform partners’promotional campaigns, pop culture moments, major streaming & theatrical releases, etc.
Supply regular campaign highlights for monthly internal and consumer-facing newsletters
Support with assorted marketing projects with members of the Content Marketing, Advertising& Events and Publicity team
Skills & Qualifications:
Bachelor’s Degree in Marketing, Communication, Entertainment or a related media field
2+ years of experience in the entertainment or media industry preferred.
Exceptional written, verbal, and interpersonal communication skills across all levels ofemployees and external contacts.
Strong organizational instincts with the ability to manage multiple priorities at scale withoutsacrificing quality.
Careful attention to detail and strong follow-through skills.
Strong passion for entertainment with a genuine pulse on cultural trends, particularly in film andTV and among emerging audiences including Gen Z.
Solid understanding of the streaming landscape; knowledge of FAST and AVOD platforms a plus.
Familiarity with the creative process, including experience communicating with graphicdesigners a plus.
Instinct for out-of-the-box thinking and eagerness to collaborate in an idea-driven environment
Proficient with Microsoft Office, Google Drive, Dropbox, and presentation tools; Airtableexperience a plus.
Radial Entertainment is an equal opportunity employer. We celebrate diversity and are committed tocreating an inclusive environment for all employees.
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Coordinator, Platform Marketing & Partnerships
Radial Entertainment Company · New York, NY, USA ·
- Pay:
- $27-$30/hr
- Job type:
- Full Time