Media Planning and Buying Director
PHD is a global communications planning and media buying agency network delivering smart strategic thinking and creative innovation for the world's leading brands. Brilliant media thinking is in our DNA. A culture of thought-leadership, creativity and innovation has seen us grow from a challenger agency in the UK, to a global leader with over 6,000 employees in over 100 offices worldwide. We combine the latest industry insight with the best creative minds to produce planning innovation and create award-winning work for some of the world's largest advertisers. Finding a better way is our ethos and sums up how we approach everything – from a new client brief to the way we work.
Responsibilities As a leader on the Video Investment team, the Director will wear many hats. Directors will be instrumental in developing strategies, planning, and ensuring proper implementation of digital marketing programs to meet and exceed client goals. A successful Director will have great attention to detail and be able to take complete ownership educating and leading team members and getting tasks completed to bring value to our clients. Core responsibilities include, but are not limited to the following:
Demonstrating strategic insight to develop long term execution plans from client's stated business objectives, implement those plans, and achieve key metrics (KPI's) as defined by the client
Analytical ability to extract insight/actions from data and relate the "story" back to client's business goals
Organizational and leadership capabilities to assign resources, track progress, assist in execution and consistently plan programs through supervision of Strategist(s) and/or Coordinator(s)
Effectively presenting strategic and tactical plans to clients, staff and internal teams
Providing regular insight and training to challenge and develop junior team members
Facilitating and manage forecasting, budgeting and pacing, campaign creation and optimization
Understanding of business concepts and client objectives to identify campaign expansion opportunities
Managing the relationship with the search engines, as well as technology partners, such as DoubleClick and Kenshoo, among others
Qualifications
Bachelor's degree required (Marketing, advertising or communications, MIS or stats preferred)
8-10+ years of work experience (4+ years of experience successfully leading search marketing teams)
In-depth understanding of video campaign management and optimization practices
Be a proactive self-starter
Be a team player and committed to training
Have strong management skills
Possess a desire to work for a fast-paced, results-based company
Have strong program management and organizational skills being able to manage multiple projects at once
$90,000 - $215,000

Director, Video
Omnicom Media Group · New York, NY, USA ·
- Pay:
- $90,000-$215,000/yr
- Job type:
- Full Time