Branding Product Marketing Manager: GTM & Enablement

TikTok in New York seeks a Product Marketing Manager for Branding (Ads) to own GTM for brand products, collaborating with Sales, Global Product Marketing, and cross-functional teams. You will develop advertiser narratives and enablement materials, manage alpha/beta programs, and relay field feedback to product teams.
The role emphasizes end-to-end ownership from launch planning to adoption tracking, with a focus on revenue growth and scale within the NA market.

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