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Digital Marketing Campaign Lead - Growth & Analytics

Bank of America · Charlotte, NC, USA ·

Job type:
Full Time

Bank of America is seeking a Senior Marketing Specialist to drive online marketing, email, and ATM Rewards initiatives in a collaborative, innovative team. You will partner with marketing and agencies to develop campaigns, apply critical thinking to campaign delivery, and ensure alignment with strategic goals.
You will work with senior management to execute end-to-end components, leverage data insights, and optimize performance across digital channels, while meeting role-specific requirements

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