PR Account Director, Luxury Travel

Brandman is a global communications agency with offices in New York, Los Angeles, London, Sydney, Palm Beach and Charleston. We help shine a light on the world’s most prestigious travel and lifestyle brands. We are passionate, approachable and most importantly, well-traveled.
We are growing and are now actively seeking an Account Director to support a number of high-profile hospitality accounts in our New York office. This role will direct strategy and drive results on behalf of our global clients. Must possess a passion for travel and hospitality and encompass an intuitive, thoughtful approach. This candidate will have superior knowledge of the evolving media landscape and regularly contribute new ideas for placement opportunities. They will have the ability to direct and mentor teams, lead client accounts, negotiate and secure media features, as well as spearhead new business decks. The ideal candidate has a minimum of 7 years of hospitality, lifestyle or travel PR agency or in-house experience.
Brandman maintains a global client roster representing the best-of in our respective categories. The Agency offers competitive salaries, paid benefits, 401k, a supportive, fun office culture, a generous PTO package and additional perks.
Responsibilities:

Directs daily activities for designated national and international travel and lifestyle accounts, delegating tasks on a day-to day basis
Promotes and maintains client satisfaction across the board, acting as the client point-person
Concepts and executes fully integrated strategic communications plans
Works with clients to uncover and satisfy business objectives, identifying opportunities to increase account growth and revenue
Crafts public relations strategies, developing presentations and action timelines
Manages account teams by effectively fostering teamwork, motivation and the production of polished client work
Assists with overall agency management and organization
Travels as needed for client initiatives or new business opportunities
Spearheads new business decks and participates in presentations
Understands and prioritizes the objectives of each client; anticipates needs in advance
Directs team to maintain robust and proactive account activity, using current PR plan as a framework and ensuring coverage efforts are on track
Develops and maintains solid relationships with journalists, bloggers and social media influencers and has a strong awareness of the content belonging to each
Oversees final approvals of meeting agendas, notes and reports
Assists with client relations through meetings, conference calls, events and general contact
Stays apprised of current industry news and trends
Researches potential partnership opportunities / arranges meetings with strategic partners (including, but not limited to, speaking engagement opportunities, brand endorsements, event hosting, etc.)
Maintains senior level relationships (client, media & marketing partner) and manages overall relationship building process
Works in tandem with agency VPs/SVPs in some cases, and in others, takes independent direction of accounts
REQUIREMENTS:

Must have a Bachelor’s Degree, currently reside in the greater New York City area, and be legally authorized to work in the United States
Minimum of 7 years travel & hospitality-related PR experience (agency and travel, lifestyle, and/or real estate preferred), with experience managing junior staff
Must be diplomatic and of the highest integrity
Maintains a strong track record in demonstrating creativity, with superior analytical, communication, organizational and problem-solving skills
Must possess exceptional management and leadership proficiencies
Has the ability to effectively multi-task /delegate assignments
Has experience in organizing and hosting domestic and international media trips
Has experience in organizing and hosting events (both large and small scale)
Brings knowledge of current events, trade shows and trends, specifically relating to the hospitality industry
Possesses the skill set and experience in order to play a fundamental role in creating proposals for potential clients, and securing new business and organic growth opportunities for the agency
Demonstrated ability to create strategic, world-class business proposals for a winning new client pitch
Proven track record successfully leading accounts and achieving quality media results
Ability to self-manage, show strong initiative, prioritize and decipher urgent items
Possesses an extreme attention to detail; is poised, solutions-oriented with a can-do attitude, creative, enjoys autonomy, and can work in a fast-paced environment
Excellent listening, written, and verbal communications skills with a strong attention to detail
Ability to guide clients on strategy and articulate ideas to garner results
Established media and influencer contacts in travel, lifestyle, and hospitality press and has the skills to cultivate new relationships
Uses social media tools regularly and has experience integrating social media into public relations programs
Proficiency with Microsoft 365 and industry tools such as Muck Rack, CreatorIQ, etc.
Proficiency with Canva, Adobe Creative Suite and Keynote is a plus but not a requirement
Salary Range: $105,000-115,000, commensurate with experience. This is a hybrid-role, with three days in our New York office (Tuesdays-Thursdays) and two days remote (Mondays and Fridays).

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