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Sr. Product Manager (Content/Marketing)

The Intersect Group · Atlanta, GA, USA ·

Pay:
110.000 - 150.000
Job type:
Full Time

The Intersect Group is seeking a Senior Product Manager to lead product strategy, discovery, and innovation initiatives within a Creative Hub and Digital Asset Management ecosystem. This highly visible role will drive the vision, roadmap, and strategic direction for creative technology platforms that support content creation, asset management, marketing operations, and digital customer experiences.

As a strategic product leader, you will identify opportunities, conduct customer and stakeholder discovery, evaluate market trends, and define solutions that deliver measurable business value. You will partner closely with Product, Engineering, UX, Creative Operations, and business stakeholders to shape product direction and influence organizational priorities. This role is ideal for an experienced product manager who thrives in ambiguity, drives alignment, and is passionate about improving creative and content workflows through innovation and emerging technologies.

Key Responsibilities

Define and execute product vision, strategy, and roadmap for Creative Hub and Digital Asset Management platforms

Lead product discovery efforts through customer research, stakeholder engagement, data analysis, and market evaluation

Identify opportunities to improve creative asset management, content workflows, configuration processes, and workflow automation

Partner with Engineering, UX, Creative, Content, and business teams to solve complex business challenges

Prioritize initiatives based on customer value, business impact, and strategic objectives

Influence product direction and build alignment across cross functional teams and leadership stakeholders

Develop business cases, product recommendations, and executive level roadmap presentations

Evaluate and leverage AI enabled technologies to enhance creative operations and content management capabilities

Key Requirements

5+ years of Product Management experience, including experience operating at the Senior Product Manager level

Demonstrated expertise in product strategy, product discovery, customer research, and roadmap development

Experience managing products within Digital Asset Management, Creative Asset Management, Content Management Systems, Creative Operations, Content Configuration, or Workflow Automation environments

Proven ability to partner with Engineering and UX teams to define and deliver customer focused solutions

Strong understanding of creative technology platforms and content management ecosystems

Experience utilizing tools such as Miro and AI technologies including Microsoft Copilot, Claude, Gemini, or similar platforms

Ability to influence stakeholders and drive alignment across multiple teams without direct authority

Excellent communication, presentation, relationship management, and strategic thinking skills

Preferred Qualifications

Experience supporting campaign creation, creative production, and content operations workflows

Knowledge of creative analytics, performance measurement, and customer engagement strategies

Experience with AdTech, MarTech, ecommerce, retail, consumer, or omnichannel environments

Familiarity with Jira, Salesforce, Monday.com, and PowerPoint

Experience working within UX focused product organizations

Background supporting large scale consumer facing brands and enterprise level digital platforms

Why Join This Opportunity

Lead strategic product initiatives that impact marketing, content, and digital experiences at scale

Collaborate with Product, Engineering, UX, Creative Operations, and executive leadership teams

Drive innovation through emerging technologies, AI enabled capabilities, and modern content management solutions

Influence the future direction of a growing and highly visible product portfolio

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