Seasonal Player Social Marketing Coordinator

Overview / Objective
The NFL is currently seeking a seasonal coordinator to join our NFL Social and Influencer Marketing department focused on supporting the Player Social initiative. This person will support the League’s Player Social program by helping identify and coordinate social content opportunities with players around our League priorities and initiatives. This role will be critical in the program’s efforts around content sharing with players – including working on gamedays including MNF, TNF, and SNF.

The role will focus on elevating helmet‑off player storytelling, aligning with the League’s ongoing marketing initiatives, cause campaigns, and international growth. A successful candidate will have a deep understanding of and passion for the National Football League, its players, and the intersection of internet culture.

Responsibilities

Identify and distribute relevant and engaging photo and video content to players, with a heavy focus around game day - working Sundays, Monday Night Football, and Thursday Night Football in‑office

Manage communication with internal and external parties around player needs including content production, event support and off the field initiatives

Work cross functionally to support integrated NFL marketing campaign efforts, (ie NFL Kickoff, Pro Bowl Votes, My Cause My Cleats, Salute to Service, etc) through custom content and social activations focused on players

Support with player social ecosystem reporting, best practices, and tracking across key platforms including X, Meta, Snap, and TikTok

Assist in leading strategy and recap decks around priority NFL events and initiatives

Support player‑related post‑production editing of social‑first video and graphic content across League and player platforms.

Required Qualifications

1-2 years social media and/or content production experience, preferably in sports, entertainment, or influencer marketing

Bachelor’s Degree preferred

Expert‑level understanding of current and emerging social platforms

Extensive knowledge of the current landscape of the NFL and its players

Strong skills in Adobe Creative Suite –including Photoshop, Lightroom, and Premiere Pro

Preferred Qualifications

Experience producing talent and managing on‑set production

Self‑starter who can work effectively in a highly matrixed organization

Ability to multi‑task and work in a busy environment

Detail‑oriented individual who executes for success

Deep understanding of social media platforms including, but not limited to, TikTok, Snap, Instagram, YouTube, X, and Facebook

Other Key Attributes / Characteristics

Experience using social platforms in a professional capacity

A demonstrated ability to identify and create engaging social media content as well as recognize and leverage social moments

Ability to work non‑traditional hours, including nights, select holidays, and weekends

Exceptional attention to detail and organization skills

Physical Demands

N/A

Salary / Pay Range
This job posting contains a pay range, which represents the range of salaries or hourly rates that the NFL believes, in good faith, at the time of this posting that it might be willing to pay for the posted job in the location(s) specified. The NFL expects to hire for this position near the middle of the range. Only in truly rare and exceptional circumstances, where an external candidate has experience, credentials or expertise that far exceed those required or expected for the position, would the NFL consider paying a salary or rate near the higher end of the range.

Expected Hours of Work

40 hours/week with potential for overtime

Salary
$25—$35 USD

Benefits Information
To learn more about our comprehensive benefits offerings, please visit: NFL BENEFITS

At the NFL, in‑person work at our offices is a top priority because it allows us to collaborate more effectively, build stronger connections, and maintain the culture that drives our success. This role requires onsite presence at an NFL office or stadium location, and remote and/or hybrid working options are not offered.

#J-18808-Ljbffr