Performance Marketing Manager

Performance Marketing Manager - SEM/SEO/Paid Media - (In-House Brands)
About Us
PostcardMania is a results-driven marketing company dedicated to helping small businesses grow through effective marketing campaigns. We're proud to be one of Tampa Bay's Top 100 Workplaces, and as an Inc. 500 marketing powerhouse, we’ve built a team of 400 amazing people and continue to expand our impact. When entrepreneurs want to see real results, they turn to us!

About the Role
We’re looking for a strategic, hands‑on Performance Marketing Manager to join our internal marketing team and drive growth for our three in-house brands (PostcardMania, PCM Integrations and Rocket Print & Mail) . This role is not client‑facing . You’ll focus exclusively on building, optimizing and scaling paid and organic search and paid social programs that support our company’s own marketing goals.

If you enjoy owning performance from strategy through execution, testing aggressively, and using data to guide decisions, this role is for you.

What You’ll Do

Own and manage Search Engine Marketing across our three internal brands

Develop and execute SEO strategies to improve rankings, traffic, and conversion rates

Plan, launch and optimize PPC campaigns across Google Ads, Microsoft Ads and related platforms

Manage and scale paid social advertising across platforms such as Meta, TikTok, LinkedIn and others as needed

Conduct keyword research, competitive analysis and ongoing performance optimisation

Collaborate with internal teams (content, design, web, analytics) to align messaging and landing pages

Monitor budgets, bids and pacing to maximise ROI

Track, analyse and report on performance using analytics tools and dashboards

Stay current on platform updates, algorithm changes and best practices

What We’re Looking For

3+ years of experience in SEM, SEO and paid media management

Proven success managing PPC and paid social campaigns with measurable results

Strong understanding of SEO best practices, technical SEO and content optimisation

Experience with tools such as Google Ads, Google Analytics, Search Console, Meta Ads Manager and SEO platforms (SEMrush, Ahrefs or similar)

Analytical mindset with the ability to translate data into action

Comfortable managing multiple brands simultaneously

Self‑starter who thrives in a fast‑paced marketing environment

Nice to Have

Experience marketing B2B services or SaaS

Familiarity with conversion rate optimisation and landing page testing

Agency or in‑house marketing experience (or both)

Why You’ll Love This Role

No client management – focus 100% on our own brands

Opportunity to directly impact company growth and revenue

Freedom to test, iterate and scale what works

Collaborative, creative marketing team

Competitive salary and benefits

Compensation
Based on experience

Schedule
In‑Office Monday – Friday, 9:00am – 6:00pm – Open to hybrid

Benefits

401K, Short‑ and Long‑Term Disability, Accident & Critical Illness

Paid vacation time that increases with longevity

6 paid holidays (NY Day, Memorial Day, 4th of July, Labor Day, Thanksgiving and Christmas)

Free yoga on‑site twice a week

Free monthly visits to a local Chiropractor and so much more!

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