Bring brand expertise and business priorities to strategic and creative discussions
Provide approvals and collaborate cross-functionally on creative development
Serve as the community and guest-experience perspective in brand planning conversations
Own the integrated marketing/social calendar for assigned brands
Set promotional priorities and ensure cross-functional alignment across teams
Conceptualize and manage experiential activations and influencer events
Identify and cultivate relationships with relevant local and regional influencers
Coordinate event logistics and vendor/agency partners
Drive daily engagement and guest care across community channels
Identify opportunities to surprise and delight fans
Foster and grow local community relationships
Monitor organic content and channel performance
Share business context behind performance data and partner on optimization recommendations
Source authentic local restaurant stories and guest moments
Facilitate on-site content capture
Identify and cultivate local partnership and collaboration opportunities
Serve as the go-to marketing resource for assigned brand daily needs
Support franchisee-facing marketing initiatives as needed
Requirements
3–5+ years in marketing, community management, or brand/experiential events
Restaurant, hospitality, or franchise experience strongly preferred
Comfortable operating as both a strategic partner and a creative, hands-on planner
Strong writer/communicator with an eye for authentic, local storytelling
Highly organized, able to own a calendar and juggle multiple concurrent priorities
Willing and able to attend and oversee events, including evenings/weekends as needed
Experience with social/community platforms, influencer relations, and basic performance reporting
Ideal candidate will reside in Los Angeles or OC area
Core Competencies
Demonstrates expertise in integrated marketing and community management, with a strong focus on experiential activations and influencer relations. Proven ability to manage multiple priorities while fostering local partnerships and enhancing guest experiences.
Hard Skills
Marketing Strategy
Experiential Activations
Content Creation
Performance Analysis
Event Logistics
Soft Skills
Strong Communication
Organizational Skills
Creative Planning
Relationship Building
Storytelling
Industry Keywords
Restaurant Experience
Hospitality Experience
Franchise Marketing
Local Partnerships
Guest Experience
Tools & Technologies
Social Media Platforms
Community Engagement Tools
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Community Marketing Manager
Jobtailor · Los Angeles, CA, USA ·
- Job type:
- Full Time