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Strategic Payer Growth Marketing Lead

athenahealth · Madison, WI, USA ·

Job type:
Full Time

athenahealth is seeking a Payer Marketing Manager to lead the payer segment GTM and drive integrated marketing programs that grow pipeline, market penetration, and revenue. You will partner with Sales, Product Marketing, and Operations to orchestrate campaigns across digital, events, content, and ABM channels.
The ideal candidate combines strategic thinking with analytical rigor and hands-on execution to ensure marketing investments align with payer growth objectives and measurable impact.

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