Location: Greater New York Area / North America
About the Company
A fast-growing premium fragrance & lifestyle brand with an international ambition and a strong focus on the North American market.
The Role
We are looking for a Marketing Director / North America GM reporting directly to the Founder, responsible for building the North American market from 0 to 1.
Own North America GTM, marketing and commercial strategy
Build brand awareness and consumer adoption in the premium segment
Lead digital, social, PR, community, events and partnerships
Drive DTC growth through website / app
Explore pop-ups and offline brand experiences
Build relationships across luxury retail, media, influencers and communities
Work closely with the global brand team on local positioning and product storytelling
Own North American market performance and build the local team over time
Ideal Profile
8+ years of North American consumer market experience
Background in luxury, premium fragrance, beauty, fashion, lifestyle or related consumer brands
Proven experience launching or building a brand in North America
Strong combination of Brand + Marketing + Commercial / Growth
Experience with DTC and premium retail
Strong local network across retailers, buyers, media, influencers and communities
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Marketing Director
CGL Consulting Co., Ltd · New York, NY, USA ·
- Job type:
- Full Time