Cytokinetics is seeking a Director of US Patient Marketing to lead patient-facing media strategy, execution, analytics and innovation. You will own the full-funnel media ecosystem and ensure data-driven patient engagement across channels, partnering with IT and analytics to enable scalable data infrastructure.
The role reports to the US Patient Marketing Lead and requires strategic thinking with hands-on execution, aligning media investments with patient outcomes and business goals.
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US Patient Marketing Leader: Data-Driven Media & Innovation
Cytokinetics · San Francisco, CA, USA ·
- Job type:
- Full Time