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VP Audience Analytics & Targeting Lead

Citigroup Inc. · New York, NY, USA ·

Pay:
157.000
Job type:
Full Time

Citigroup Inc. in New York seeks a VP Lead Analyst to drive Audience Analytics & Targeting for Citi's commerce function.

You will lead analytics strategy, develop audiences from 1P/2P data, and collaborate across Product, Marketing, and Technology to improve ad relevance and revenue. The role requires strong analytics, ML skills, data platforms like Snowflake, and experience with CDPs and privacy-safe data environments.

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