Coordinator, Marketing

We are seeking an experienced Marketing Coordinator to support the execution of marketing initiatives across product marketing, general marketing, and operations. This role is a critical support function responsible for ensuring marketing programs are executed efficiently, on time, and to a high standard.

This role will also contribute to campaign planning and execution strategy, making recommendations that impact marketing programs and overall effectiveness.

This role requires a highly organized and detail-oriented professional who can manage multiple priorities, ensure successful delivery of projects, and support cross-functional teams through strong coordination and follow-through.

Key Responsibilities
Campaign & Product Marketing Support

Responsible for supporting the execution of integrated marketing campaigns and product promotions across channels

Coordinate product data, imagery, and marketing assets to ensure accuracy and readiness for deployment

Ensure successful delivery of campaign components including email, web, and collateral assets

Support content development and ensure consistency with brand and messaging standards

Marketing Operations & Execution

Accountable for timelines and deliverables across assigned marketing projects and campaigns

Maintain and manage campaign trackers, project timelines, and execution workflows

Ensure all deliverables are completed on schedule through proactive coordination with internal teams

Execute email marketing campaigns including list management, QA, and deployment

Manage CRM data updates, segmentation, and list hygiene to support campaign performance

Prepare and maintain reports, dashboards, and presentations to track marketing activity and results

Process & Workflow Support

Responsible for supporting and maintaining marketing processes to ensure efficient execution

Identify gaps or delays in workflows and elevate or resolve issues to keep projects on track

Ensure adherence to established processes, timelines, and quality standards across all deliverables

Support marketing initiatives for distributors and partner programs, ensuring timely delivery of materials and communications

Coordinate with external vendors and agencies to ensure deliverables meet expectations and deadlines

Monitor execution of vendor-supported projects and follow through on outstanding items

Tradeshow & Event Support

Support the execution of tradeshows and events, including logistics, materials coordination, and timelines

Ensure all event deliverables are completed on time and aligned with brand standards

Coordinate with internal teams and vendors to support successful event execution

Cross-Functional Support

Work closely with Sales, Product, Digital, and Communications teams to support marketing initiatives

Ensure clear communication and alignment across teams on project timelines and deliverables

Participate in campaign recaps and provide input on execution improvements

Performance Monitoring & Optimization

Monitor performance of campaigns and execution workflows and flag areas for improvement

Support optimization efforts by identifying inefficiencies, delays, or gaps in execution

Ensure reporting is accurate and delivered consistently to stakeholders

Qualifications

Bachelor's degree in Marketing, Communications, Business, or related field preferred

5+ years of marketing experience in a cross-functional environment

Proven ability to manage multiple projects and deliver on deadlines with accountability

Experience supporting marketing operations, campaign execution, and cross-functional coordination

Proficiency in Microsoft Office 365 (Excel, PowerPoint, Word, Outlook)

Experience with CRM and email marketing platforms (Dynamics 365 a plus)

Strong organizational and time management skills with attention to detail

Excellent written and verbal communication skills

Ability to proactively identify issues and ensure resolution to keep projects on track

Experience working with vendors, agencies, or partner programs preferred

Ability to travel occasionally for tradeshows or events

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