Senior Brand Designer

Description
The Semmes Murphey Clinic's mission is to deliver the best care for people suffering from neurological illness while advancing the field of neuroscience.
We are expanding our marketing team. In this role, you will lead the implementation and enforcement of brand standards across all public-facing marketing materials. You will collaborate closely with the Marketing Manager to define and maintain our guidelines for visual identity, messaging, tone, and other content quality across social media, our website, various digital platforms, and marketing materials. This is a full-time, onsite position.
Key Responsibilities Include:
Define guidelines for tone, voice, visual identity, and messaging across all marketing materials
Develop and maintain branded templates for social media, blog graphics, email marketing, flyers, postcards, signage, and merchandise
Lead quality control to ensure all public-facing marketing materials meet established brand standards
Provide brand guidance and template direction for the execution of day-to-day marketing materials
Design digital and print advertising materials in alignment with campaign strategy
Review and approve website updates for brand consistency prior to publication
Define platform-specific brand standards for social media marketing materials
Maintain organized systems for brand assets, templates, photography, and videography
Own production of marketing materials, including print coordination, vendor management, merchandise development, and signage implementation
Collaborate with the Marketing Manager on brand governance, marketing priorities, and marketing analytics insights
Recommend updates and improvements to brand guidelines based on performance, usability, and organizational needs
Requirements
Minimum Requirements
Bachelor’s degree in marketing, public relations, communications, or related field
Five (5) years’ experience in graphic design, branding, or visual communications
Familiarity with managing photoshoots and coordinating with creative vendors
Experience in Canva Pro, Google Slides, and asset storage platforms (Dropbox, Google Drive)
Preferred
Experience with Video Editing in Adobe Premiere Pro or similar and basic motion graphics (After Effects, Canva animations)
Marketing experience specific to the healthcare industry
Knowledge, Skills, and Abilities
Highly proficient in Microsoft Office and Internet applications
Expert proficiency in Adobe Creative Suite (Illustrator, InDesign, Photoshop)
Can execute creative projects independently with a strong understanding of design principles (layout, color theory, typography, branding, etc.)
Understands brand management and maintaining visual consistency across all material or content
Strong understanding of HIPAA and various healthcare marketing regulations
Strong understanding of file setup for both digital and print production
Familiar with best practices across digital marketing including social media, email marketing, and web design
Excellent interpersonal skills and the ability to tactfully interact with all levels of the organization, particularly when collaborating with non-design stakeholders
Will maintain a polished and professional presence
Can manage various responsibilities with multiple deadlines and competing demands
Reliable transportation to and from various locations throughout the metro area during the workday
Equal Opportunity Employer/Veterans/Disabled
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