A financial services company is seeking a Lifecycle Marketing Manager to define and execute marketing strategies for their mobile app. Candidates should have over 5 years of experience in lifecycle marketing, familiarity with tools such as Iterable, and skills in managing multi-channel communications. This role involves improving key metrics like customer activation and retention through systematic testing and stakeholder collaboration. A customer-centric, strategic thinker is desired for this pivotal position.
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Lifecycle Marketing Manager: Mobile App Growth
Oportun · New York, NY, USA ·
- Job type:
- Full Time