Marketing Manager

Job Summary (List Format): Temporary Integrated Marketing Specialist
Qualifications:

Bachelor's degree in Marketing (MBA preferred)

3-5+ years of CPG brand marketing experience, especially in eCommerce and/or retail merchandising

Key Responsibilities:

Support development and execution of eCommerce content across all sales channels and the company website

Assist in creating and updating Product Detail Page (PDP) content and creative assets for existing and new products

Coordinate creation and updates of PDP assets across retailer and owned channels

Maintain the eCommerce asset library, including photos, videos, claims, and supporting creative content

Develop and update retailer-specific marketing materials (banners, emails, CRM content, PDP assets, digital marketing content)

Partner with Key Account Managers to execute retailer-specific eCommerce marketing assets and content

Upload, maintain, and monitor product content/assets within Syndigo, ensuring accuracy and timely publication

Collaborate with Amazon and Creative teams to develop/update advertising and PDP assets

Support go-to-market initiatives by coordinating eCommerce assets and retailer marketing materials for launches and campaigns

Work closely with Brand and Creative teams to execute product launches and campaigns across eCommerce and in-store channels

Coordinate with internal teams and external partners to ensure timely and accurate marketing deliverables

Assist in developing and executing in-store merchandising displays and promotional materialsSupport influencer box assembly and execution for launches and campaigns, including material coordination and logistics

Conduct industry and competitive research for eCommerce, digital marketing, merchandising, and product launches

Monitor eCommerce content for accuracy, identify updates, and coordinate revisions as needed

Work Environment:

Hybrid role (onsite and remote work)

Temporary position

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