Digital Sales Manager

Job Responsibilities

Lead digital revenue strategy across on-site and off-site channels

Partner with leadership to consistently exceed revenue goals

Identify new revenue opportunities, packaging strategies, and go-to-market opportunities

Drive adoption of digital solutions

Join key client meetings as a digital expert

Develop proposals, RFP responses, and integrated campaign strategies

Coach account executives

Translate digital solutions clearly

Foster a high-performance, accountable, and competitive sales culture

Drive new business development and expand key client relationships

Help oversee forecasting, budgeting, and pipeline management

Serve as internal expert on digital products including display, video, CTV/OTT, email, SEO, SEM, search, social media management, and Google Ad Manager

Understand campaign metrics and recommend campaign strategies

Grow knowledge of audio platforms and stay current on industry trends

Work with ad operations for campaign success

Streamline systems and processes

Position digital in integrated campaigns

Conduct individual and team sales training

Improve client growth and retention

Perform other duties as assigned

Requirements

5–10+ years of digital media sales experience (publisher, agency, or ad tech)

3 years directly leading a sales team

Proven track record of driving digital revenue growth

Skilled coach and mentor

Deep knowledge of digital advertising: display, video, programmatic, CTV/OTT, email, and targeting strategies

Strong presence in client-facing situations; confident communicator and closer

Experience working cross-functionally with sales, marketing, and ad operations

Familiarity with CRM and ad tech platforms (e.g., Google Ad Manager, DSPs, Salesforce, etc.)

Experience in local media or integrated (radio + digital) environments is a plus

Comfortable managing multiple priorities in a fast-paced, deadline-driven environment

Pre-employment drug screening is required

Must participate in E-Verify requirements

Core Competencies
Demonstrates expertise in digital revenue strategy, driving growth through effective sales leadership and client relationship management. Proficient in digital advertising solutions, campaign strategy development, and cross-functional collaboration.

Highest-signal resume keywords

Digital Media Sales Experience

Sales Team Leadership

Digital Advertising Knowledge

Client-Facing Communication

CRM and Ad Tech Familiarity

Hard Skills

Digital Revenue Growth

Campaign Strategy Development

Proposal Development

Forecasting and Budgeting

Sales Training

Digital Solutions Adoption

Campaign Metrics Analysis

New Business Development

Packaging Strategies

Go-To-Market Strategies

Soft Skills

Coaching and Mentoring

Confident Communication

High-Performance Culture Fostering

Accountability

Competitive Mindset

Industry Keywords

Digital Advertising

CTV/OTT

Programmatic Advertising

Local Media

Integrated Campaigns

Tools & Technologies

Google Ad Manager

Salesforce

DSPs

Ad Operations Tools

Email Marketing Platforms

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