Account Coordinator, Brand Marketing

Who We Are:
At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action.

We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.

Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.

We are a collaborative mid-sized agency with an immediate opportunity for an Account Coordinator to join our growing FAM team!

ACCOUNT COORDINATOR, Brand Marketing Group
The ever-growing** Brand Marketing team **team has immediate openings for an entry-level role: Account Coordinator, focusing, in part, on food, fitness and CPG brands.

The AC is the backbone of a successful account team, helping to keep us organized and informed, while also assisting with the execution of integrated communications campaigns. You’ll work on 2-3 consumer brands, focusing on PR programs that include earned media storytelling, influencer programming, and bold creative platforms.

Media Relations

Capture the attention of earned media by building media lists using resources such as Cision and Muckrack

Help craft pitches

Monitor for client, competitor and industry coverage

Conduct in depth media research and manual audits of media coverage; synthesize and recap findings for teams

Conduct media outreach and secure coverage

Begin to form relationships with key media contacts

Influencer Programming

Build influencer rosters

Support content review process

Collect and report back-end creator metrics

Pitch influencers on earned coverage

Project Management

Serve as coordinator of your team, schedule internal/client calls

Set call agendas and share comprehensive recaps

Organize client folders and databases on a regular basis

Oversee brand samples and track inventory (if applicable)

Coordinate deliveries to media and influencers

Coordinate team/client meeting details (check in, meals, etc.)

Support client events and mailers

Measurement & Merchandising

Manage media coverage reports and tracking documents

Provide ongoing monitoring for client and competitor coverage

Own ongoing client reports (e.g., weekly, monthly, quarterly, yearly, etc.) and trackers, keeping them updated and accurate

Support programmatic reports (e.g., event recap, mailer recap, influencer campaign recap, etc.)

QUALIFICATIONS

Bachelor’s degree or equivalent

0-1 years of experience (internships included)

Strong writing and verbal communication skills

Team player demonstrating a positive and flexible attitude

Proactive, vocal and curious mindset

Ability to work independently and collaboratively in a team environment

Ability to multitask and meet deadlines in a fast paced environment

Strong attention to detail

On the pulse of pop culture, trends, entertainment, and news

What We’ll Bring:
Here are a few highlights of the benefits we offer at M Booth:

A bold workplace that’s alive with courage, ideas, respect and humanity

Professional growth and development programs to help advance your career

Comprehensive health care and wellness plans for your entire family

A 401(k) Savings Plan and Flexible Spending Accounts

Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays

Additional Perks: Family Leave, Well-Being Programs, and Commuter Benefits

SALARY: $45,000-48,000

Location: New York office
Our Flexible Work Policy:
*We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event. *

M Booth & Associates is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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