The Coca-Cola Company is seeking a Director to lead holistic, omni-channel media strategies across paid, earned, owned, and retail channels in the United States. You will translate consumer insights into optimized connection plans, partnering with Brand, IMX, and commercial teams.
You will drive data-driven audience planning, measurement, and Go-To-Market activation while managing external agencies to deliver excellence and innovation in areas like shoppable media and AI-based targeting.
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Director of Omni-Channel Media & Connections
Coca-Cola HBC · Atlanta, GA, USA ·
- Job type:
- Full Time