Marketing Director

Our client is an iconic, established, globally recognized CPG manufacturing brand is seeking a hands‑on, high-impact

Marketing Director

to lead our marketing programs across digital, retail, e-commerce, and brand development.
Reporting directly to the Chief Operating Officer, this role balances strategic marketing management with direct execution. You will lead a dedicated marketing team, partner cross‑functionally with Sales and Product Development, and execute multi‑channel campaigns that drive brand awareness and revenue growth in domestic and international markets.
Key Responsibilities

Marketing Strategy & Leadership:

Develop and execute annual and seasonal marketing strategies aligned with key commercial metrics. Lead, coach, and manage the internal marketing team while driving campaign execution.
Digital Marketing & E‑Commerce:

Oversee digital channels including email, website, social media, and search. Collaborate with E‑Commerce teams to drive online conversion and customer engagement.
Brand Development & Promotions:

Plan and launch product campaigns, seasonal activations, and promotional collateral for key retail partners and regional events. Maintain consistent brand identity across all touchpoints.
Analytics & Reporting:

Track key performance indicators across campaigns, digital marketing, and promotions. Provide data‑driven insights to executive leadership to maximize marketing ROI.
Qualifications & Requirements

Experience:

7+ years of progressive marketing experience in CPG or food/beverage retail, including direct personnel management experience.
Education:

Bachelor’s degree in Marketing, Communications, Business, or a related field preferred.
Skills:

Excellent hands‑on campaign execution skills across digital platforms, social media, and traditional marketing channels. Strong project management and analytical abilities.
Location:

Must be able to work 100% onsite at our Greater Seattle area corporate office/facility.

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