Mercedes-Benz Sprinter Van Sales Manager

Retail Sales Manager

Mercedes-Benz Sprinter Van Center — Connecticut's only standalone Sprinter Van Center
Mauro Motors Automotive Group
The Retail Sales Manager's goal is to maximize new and pre-owned Sprinter van volume and gross profit per unit while developing a high-performing sales team that delivers an exceptional commercial customer experience. To do this, the Retail Sales Manager must be exceptional in the following:
Sales Team Leadership

Recruit, hire, train, coach, and hold accountable a team of sales consultants to meet individual and departmental unit and gross targets
Conduct daily sales meetings to align the team on inventory, pending deals, and daily objectives
Monitor and coach adherence to the dealership's road-to-the-sale process from greet through delivery, tailored to commercial and fleet buyers
Set clear performance expectations and conduct regular one-on-ones to review individual production, CSI, and development needs
Manage schedules, floor rotation, and up-system to ensure fair and consistent lead distribution
Desking & Deal Structuring

Desk deals using the dealer's desking system to structure profitable transactions that satisfy both dealer gross targets and customer needs
Approve pricing, trade values, and deal terms within dealer-set guidelines
Work closely with F&I to ensure smooth deal flow and maximize front-end and back-end gross per unit, including commercial financing and fleet lease structures
Review and approve all deals prior to funding to ensure accuracy and compliance
TO (turn-over) customers on the floor to assist sales consultants in overcoming objections and closing deals
Inventory & Up fit Collaboration

Partner with the Inventory and Up fit teams to understand available new and pre-owned Sprinter inventory, aging units, upfit lead times, and market positioning
Keep sales staff informed of new arrivals, aging inventory, and priority units through daily talking points and lot walks
Ensure showroom and key lot positions are merchandised effectively with priority inventory, including upfit and conversion examples
Communicate inventory and upfit needs and business-customer demand trends back to acquisition and inventory teams
Lead & BDC Management

Work with the Business Development Center to ensure timely follow-up and appointment conversion on all sales leads, including commercial and fleet inquiries
Review lead source performance and appointment show/close ratios to identify coaching opportunities
Ensure every incoming lead, phone-up, and walk-in is logged and worked according to dealership process
Partner with BDC leadership on outbound campaigns tied to inventory, service-to-sales, and equity mining opportunities targeting local businesses and fleet operators
Customer Experience & CSI

Own the department's CSI performance and implement process improvements to drive customer satisfaction scores
Personally engage with customers on the floor and follow up on any service recovery situations
Monitor online reviews related to the sales experience and coach staff on service recovery
Ensure delivery process is thorough, professional, and reinforces the value of the purchase — including upfit walkthroughs and commercial account onboarding
Performance & Reporting

Track and report daily, weekly, and monthly sales performance against dealer-set unit and gross profit targets
Analyze individual and team performance metrics (closing ratio, gross per unit, CSI, F&I penetration) to drive coaching priorities
Prepare and present sales department performance updates to dealership leadership
Maintain accurate use of the CRM/desking system to ensure clean, actionable reporting
Qualifications

Must have previous retail automotive management experience in both new and pre-owned vehicles; commercial, fleet, or Sprinter van sales experience strongly preferred
Mauro Motors is a leading Connecticut luxury automotive group, and home to the state's only standalone Mercedes-Benz Sprinter Van Center. You would be joining a winning team in a positive work environment that strives to be #1.

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