Senior Paid Media Specialist – Google Ads & Meta

Are you the kind of digital marketer who actually loves being inside the ad platforms? Do you enjoy digging into an account, figuring out why performance changed, finding opportunities others missed, and making the optimizations that move the numbers?

If you have serious hands-on expertise in both Google Ads and Meta Ads Manager, understand how to manage multiple accounts and budgets without letting things slip through the cracks, and love using data, AI, and automation to work smarter—we want to talk to you.

WHO WE ARE
We’re Gravitational Marketing, an award-winning advertising agency based in Orlando, FL, with a nationwide client base that trusts us to deliver results.

Our mission is to make life and business ESP—Enjoyable, Simple & Prosperous.

We’re looking for a Senior Paid Media Specialist who can take ownership of the day-to-day performance of our digital advertising accounts. This is a highly hands‑on role. You will personally work inside Google Ads and Meta Ads Manager every day. This is not an oversight‑only, vendor‑management, or strategy‑only position.

LOCATION REQUIREMENT:
You must currently live in the Orlando/Central Florida area. This position requires monthly in‑person meetings in Orlando plus quarterly in‑person Mastermind meetings.

WHAT MAKES US DIFFERENT

5 weeks of PTO–starting Day 1. No joke.

A monthly benefits stipend to spend on what matters most to you.

Named one of Central Florida’s Best Places to Work.

Certified as a Great Place to Work nationally.

Our office is regularly called one of Orlando’s Coolest Workspaces.

You’ll be part of a team that’s fun, fast, fearless, and freaking good at what we do.

WHAT YOU’LL DO
As our Senior Paid Media Specialist, you’ll:

Personally manage and optimize paid media campaigns across Google Ads and Meta Ads Manager

Build, launch, and optimize Google Search, Performance Max, YouTube, and Meta campaigns

Manage multiple client accounts and budgets, ensuring campaigns pace appropriately throughout the month

Monitor account performance, identify issues and opportunities, and make data-driven optimization and budget decisions

Troubleshoot changes in performance and dig into the data to understand why results are improving or declining

Provide strategic recommendations based on performance data and account insights

Partner with our creative and client-service teams to continuously improve campaign performance

Evaluate landing pages, forms, funnels, and lead flows to identify opportunities beyond the ad platforms

Use AI and automation to improve account monitoring, analysis, reporting, and efficiency

Communicate performance, insights, and recommendations clearly to internal teams and clients

Stay current on changes and new opportunities across Google, Meta, AI, and performance marketing

WHAT YOU BRING TO THE TABLE

5+ years of hands-on paid media experience; automotive experience is a plus

Advanced, current hands-on expertise in Google Ads

Advanced, current hands-on expertise in Meta Ads Manager

Experience managing multiple client accounts and substantial advertising budgets

Strong understanding of lead‑generation campaigns, conversion tracking, and performance metrics

Proven ability to diagnose and troubleshoot underperforming campaigns

Strong knowledge of GA4 and Google Tag Manager

Excellent analytical and problem-solving skills

Exceptional attention to detail, organization, and follow-through

Strong communication skills and confidence discussing performance and recommendations with clients

Experience using AI to improve your workflow and effectiveness

GoHighLevel experience strongly preferred

WHAT YOU’LL GET
Competitive pay

Monthly ESP Rewards stipend

401(k) with 3% employer contribution after 1 year

Health insurance & supplemental benefits

Access to our Kindle Book Club—we’re invest in your growth

Themed office activity days and a casual work environment.

READY TO JOIN US?
We’re not your average agency, and we’re not looking for an average Paid Media Specialist. We’re looking for someone who is technically sharp, curious, accountable, detail-oriented, and obsessed with improving performance. If Google Ads and Meta Ads Manager are where you do some of your best work, we’d love to hear from you.

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