Vice President for Strategic Marketing & Communications
About the Company
Influential historically recognized college
Industry
Education Management
Type
Educational Institution
Founded
1867
Employees
201-500
Funding
$1-$5 million
Categories
- Education
- Morehouse College
Specialties
- business administration
- liberal arts
- leadership
- social justice
- biology
- engineering
- political science
- and higher education
About the Role
The Company is seeking a Vice President for Strategic Marketing and Communications. The successful candidate will be responsible for developing and implementing comprehensive marketing and communication strategies to enhance the institution's brand, increase visibility, and support its mission. This role involves overseeing all aspects of marketing and communication, including digital and social media, public relations, and internal and external stakeholder engagement. The Vice President will work closely with senior leadership to ensure that the marketing and communication efforts align with the institution's goals and values.
Applicants for the Vice President for Strategic Marketing and Communications position at the company should have a proven track record in a senior marketing and communication role, preferably within an educational or non-profit setting. A deep understanding of the higher education landscape and the ability to effectively communicate the institution's unique value proposition is essential. The role requires a strategic thinker with strong leadership skills, capable of managing a diverse team and fostering a culture of innovation. A Bachelor's degree in marketing, communications, or a related field is required, with a Master's degree being a plus. The ideal candidate will have experience in crisis communication, and a demonstrated ability to use data and analytics to drive decision-making.
Functions
- Marketing
- Education/Academic Administration