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Strategic Media Planner & Insights Lead

Initiative · Multiple locations ·

Job type:
Full Time

Initiative seeks a Senior Communications Designer (Senior Media Planner) to strategize and develop compelling communications plans that align with client business goals. You will leverage consumer, brand, and market intelligence, applying tools like MediaTools and accessing MRI, Kantar, and desk research to set goals and select optimal channels.
You will also integrate social listening, search trends, and broader audience insights to refine approaches, collaborate with vendors, and support

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