Manage Google ad campaigns related to search across multiple product lines and business units
Analyze campaign performance to optimize planning and execute digital strategies that maximize ROI
Evaluate, approve and execute email campaigns
Monitor email campaign performance and manage lists
Prepare clear, informative reports for paid search activities
Develop an in-depth understanding of marketing tactics within Google's ad programs
Requirements
Bachelor’s degree in marketing, advertising or a related field
1+ years of experience directly managing paid search programs or in-depth data analysis
Proficient in Microsoft Office, Google AdWords and Google Analytics
Excellent communication, analytical and project management skills
Must complete a pre-employment hair follicle drug screening
Ability to work on-site
Core Competencies
Demonstrates expertise in managing Google Ad campaigns and optimizing digital marketing strategies to maximize ROI. Proficient in data analysis and reporting to enhance campaign performance across various product lines.
Highest-signal resume keywords
Google Ad Campaign Management
Data Analysis
Microsoft Office Proficiency
Google AdWords
Google Analytics
Hard Skills
Campaign Performance Analysis
Email Campaign Management
Digital Strategy Execution
Report Preparation
Marketing Tactics Understanding
Soft Skills
Excellent Communication
Analytical Skills
Project Management Skills
Industry Keywords
Paid Search Programs
Marketing
Advertising
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Paid Search Associate
Jobtailor · Springfield, IL, USA ·
- Job type:
- Full Time