Vice President, Ad Sales Marketing
About the Company
Leading outdoor advertising firm
Industry
Marketing and Advertising
Type
Public Company
Founded
1901
Employees
1001-5000
Categories
- Marketing
- Advertising
- Messaging
- Media
- Marketing & Advertising
- Advertising Services
- Billboards and Large Media
- Outdoor Advertising
- PR
- Services
Specialties
- billboards
- bus / transit
- street furniture
- airport advertising
- digital outdoor advertising
- spectacolor
- wallscapes
- digital urban panels
- transit shelters
- commuter rail
- digital billboards
- cco radar
- spectaculars
- premiere panels
- posters
- bulletins
- programmatic ooh
- sunset millennium
- times square
- boston south station
- chicago metra
- and minneapolis mayo clinic square
- out of home advertising
- advertising
- marketing
- media
- creative
- programmatic advertising
- data & measurement
- transit advertising
- and digital billboards
Business Classifications
- B2C
- SAAS
About the Role
The Company is seeking a VP, Ad Sales Marketing to lead the development and execution of strategic proposals, solutions, and packages that support the national sales teams. This role is pivotal in partnering with sales leadership to build customized presentations and proposals, leveraging the company's differentiated capabilities to accelerate revenue growth. The successful candidate will be responsible for overseeing a centralized ad sales marketing team, ensuring that the sales teams are equipped with compelling narratives, tools, and materials. The VP will also be a critical partner in building innovative media solutions, including sponsorship and strategic partnerships, that align with sales strategies and business development priorities.
Candidates for the VP, Ad Sales Marketing position at the company should have a minimum of 10 years' experience in integrated or ad sales marketing within a B2B marketing, media, or media sales organization. The role requires a proven track record in developing strategic sales marketing programs that drive measurable revenue growth and the ability to build alignment and influence across cross-functional teams. A deep understanding of advertising media planning, buying, and selling, as well as strong storytelling and strategic thinking skills, are essential. The ideal candidate will be naturally curious about new AI tools and technologies and have a strong leadership and team development background. Advanced project management skills and proficiency in Microsoft Office are necessary, with experience in graphic design and presentation tools being a plus.
Hiring Manager Title
CMO
Functions
- Marketing