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Multimedia Specialist Regular Full-Time Washington, DC, US
Salary Range: $79,000.00 To $85,000.00 Annually
DEFENDERS OF WILDLIFE
POSITION DESCRIPTION
JOB TITLE: Multimedia Specialist
SALARY: $79,000 - $85,000
FLSA: Exempt
DEPARTMENT: Communications
LOCATION: Washington, DC
REPORTS TO: Multimedia Director
NUMBER OF DIRECT/INDIRECT REPORTS: N/A
LAST REVISED: August 2026
POSITION SUMMARY
Develops and delivers strategic, audience-centered multimedia storytelling that advances Defenders of Wildlife’s conservation, education, advocacy, brand and fundraising objectives. Expands organizational reach and engagement across social and emerging platforms by translating science and fieldwork into accessible, high-quality visual and audio content.
ESSENTIAL DUTIES AND RESPONSIBILITIES
1. Develop integrated multimedia storytelling strategies and creative approaches that translate Defenders’ conservation priorities into compelling, audience-centered content; exercise judgment on approaches, formats and channels within approved organizational and campaign direction, with work reviewed by the Multimedia Director and key stakeholders.
Tasks may include:
Strategize with Defenders’ staff on the style, length and type of multimedia content for a variety of mediums.
Brainstorm, pitch, generate, and optimize content for projects, campaigns, and coalitions designed to achieve a specific goal and reach a target audience.
Establish Defenders as thought leaders and visualize the strategic plan.
2. Deliver a high-quality portfolio of original video, audio, multimedia assets and visual storytelling that advances program, advocacy, education, brand and fundraising objectives across digital, broadcast and social-first channels. Tasks may include:
Create original content for Defenders of Wildlife’s programs, branding, advocacy, and fundraising needs, including vertical video and audio.
Create polished CTV and PSA videos, audio and radio ads, and ensure all versions are delivered on time and without error.
Create and integrate designs and animations into deliverables.
Capture and highlight Defenders’ work in the field, in the courts, and on Capitol Hill.
3. Optimize platform-specific multimedia engagement for social media platforms, YouTube and emerging channels by applying audience insights, performance analytics and iterative creative testing to strengthen reach, relevance and supporter action.
Tasks may include:
Create content for TikTok, Instagram, YouTube, and other social media platforms as needed.
Use analytics and debriefs to drive strategy,tests, iterations, and apply learnings to content development.
4. Partner with Communications, Integrated Marketing, conservation and advocacy colleagues to identify priority stories, align content with strategic goals and ensure multimedia narratives are scientifically accurate, timely and mission-aligned.
Tasks may include:
Collaborate closely with Communications and Integrated Marketing staff, especially the social media team, to deliver targeted content.
Collaborate across departments to source stories, write and review scripts, and produce content rooted in science.
5. Guide staff and partners in effective content-capture practices and provide creative direction that expands the organization’s capacity to document conservation work, policy impact and field-based stories.
Tasks may include:
Train and work with staff and partners using best practices for capturing content.
Use briefs to guide formal requests and review process.
6. Steward multimedia assets and external content resources to maintain an organized, accessible and rights-conscious digital library that supports efficient reuse and consistent organizational storytelling.
Tasks may include:
Take and manage photos in PhotoShelter, the Digital Asset Management system.
Acquire and manage video, photos, and audio from outside sources, including stock sites, freelancers, vendors and partners.
Help maintain Defenders’ video database; collect and catalogue multimedia resources across multiple regional offices and departments.
Archive and store video assets using the standardized system in the Media Den; ensure assets are consolidated, accessible, and tagged.
7. Ensure multimedia deliverables meet established standards for brand alignment, accessibility, technical quality and distribution readiness; support priority storytelling opportunities and related responsibilities as assigned.
Tasks may include:
Edit, upload, and package webinars and assets with required deliverables, including captions, caption files, transcriptions, thumbnails, descriptions, and titles.
Travel domestically for staff retreats and tentpole storytelling moments, as required.
Perform all other related duties as assigned
Note: The tasks listed for this position are representative and not intended to be all-inclusive.
QUALIFICATIONS
Education: Bachelor’s (B.A./B.S.) degree or equivalent
Experience: 5 years of relevant experience
At least five years of progressively responsible multimedia production experience, including concept development, filming and audio capture, photography, editing, motion graphics, animation, and delivery of social-first digital content. Experience partnering with stakeholders, using performance analytics to inform creative strategy and managing multimedia assets is required.
Limited travel is required.
An equivalent combination of education and experience may be accepted as a satisfactory substitute for the specific education and experience listed above.
Knowledge, Skills, Abilities for All Defenders
Advanced multimedia production and post-production expertise in photos, videos, and animation, including proficiency with Adobe Creative Cloud tools such as Premiere Pro, After Effects and Photoshop.
Social video and platform strategy knowledge, including how creative formats, audience behaviors and distribution practices differ across TikTok, Instagram, YouTube and emerging channels.
Creative storytelling and editorial judgment to conceptualize engaging visual and audio narratives and translate complex science, advocacy and conservation topics for varied audiences.
Project and stakeholder management skills to prioritize concurrent deliverables, align expectations and sustain productive and collaborative relationships.
Expertise in Multimedia asset management, including applying best practice metadata assignment and naming conventions for thousands of videos and photos.
Strong written and verbal communication, interviewing, directing and collaboration skills; openness to feedback and the ability to work independently in a fast-paced, highly collaborative environment.
Audio capture and editing; motion graphics and animation; digital asset management (including PhotoShelter); content accessibility practices; visual rights and licensing awareness; and experience producing CTV/PSA or comparable campaign video content.
PHYSICAL ACTIVITIES, ENVIRONMENTAL CONDITIONS, PHYSICAL DEMANDS
Physical Activities
Frequency
(N)Never, (O)Occasionally or (C)Constantly
Ascending or descending ladders, stairs, scaffolding, ramps, poles and the like.
O
Moving self in different positions to accomplish tasks in various environments including tight and confined spaces.
C
Remaining in a stationary position, often standing or sitting for prolonged periods.
C
Moving about to accomplish tasks or moving from one worksite to another.
C
Adjusting or moving objects up to 10 pounds in all directions.
O
Communicating with others to exchange information.
C
Repeating motions that may include the wrists, hands and/or fingers.
C
Operating machinery and/or power tools.
N
Operating motor vehicles or heavy equipment.
O
Assessing the accuracy, neatness and thoroughness of the work assigned.
C
Environmental Conditions
Check all that apply
Frequency
(N)Never, (O)Occasionally or (C)Constantly
Low temperatures.
O
High temperatures.
O
Outdoor elements such as precipitation and wind.
O
O
Hazardous conditions.
O
N
Small and/or enclosed spaces.
O
Physical Demands
Check only one
Sedentary work that primarily involves sitting/standing.
Light work that includes moving objects up to 20 pounds.
Medium work that includes moving objects up to 50 pounds.
X
Heavy work that includes moving objects up to 100 pounds or more.
All employees are required to satisfactorily perform the essential duties and responsibilities of their positions. The essential duties and responsibilities listed above are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job.
Defenders of Wildlife provides equal employment opportunity to all qualified individuals without regard to their race, color, ethnicity, religion, national origin, sex, gender, gender identity, sexual orientation, pregnancy, age, genetic information, disability, veterans' status or and any other legally protected class, characteristic or trait per applicable federal, state, or local law.
Please be advised this position is union-eligible. This position is part of a union bargaining unit represented by OPEIU Local 2.
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En Español:
Si no puede completar esta solicitud debido a una discapacidad, póngase en contacto con este empleador para solicitar un alojamiento o un proceso de solicitud alternativo. Multimedia Especialista Regular Full-Time Washington, DC, EE.UU. Rango de salario: $79.000.00 A $85,000.00 Anualmente DEFENDERS OF WILDLIFE POSITION DESCRIPTION JOB TITULO: MULTIMEDIA SPECIALIST SALARY: US$79.000 - US$85,000 FLSA: DEPARTAMENTO EXCEPTO: COMUNICACION LOCACIÓN: Washington, D.C. REPORTADOS A: Director Multimediario NUMERO DE DIRECTO/INDIRECTOS REPÓTORTOS: N/A REVISIÓN LASTE: AGOSTO 2026 RESUMENCIÓN SUMARIO ESTRATÉTÉGICO, centrado en la audiencia que desarrolla historias que llevan a cabo los defensores de la vida silvestre, la promoción de las marcas y la creación de plataformas de medios de comunicación mediante la difusión de contenido audiovisual y de alta calidad en el ámbito de la educación, la divulgación y la transmisión de medios sociales. Desarrollar estrategias de narración multimedia integradas y enfoques creativos que traduzcan las prioridades de conservación de Defenders en contenido atractivo y centrado en el público; ejercer juicio sobre los enfoques, formatos y canales dentro de la dirección organizacional y de campaña aprobada, con el trabajo revisado por el Director de Multimedia y las partes interesadas clave. Las tareas pueden incluir: Estrategiar con el personal de Defender sobre el estilo, la longitud y el tipo de contenido multimedia para una variedad de medios. Brainstorm, lanzar, generar y optimizar contenido para proyectos, campañas y crear coaliciones diseñadas para lograr un objetivo específico y llegar a un público objetivo. Establecer Defender como líderes de pensamiento y visualizar el plan estratégico. Optimizar el compromiso multimedia específico de la plataforma para las plataformas de redes sociales, YouTube y canales emergentes mediante la aplicación de ideas de audiencia, análisis de rendimiento y pruebas creativas iterativas para fortalecer el alcance, la relevancia y la acción de los seguidores. Las tareas pueden incluir: Crear contenido para TikTok, Instagram, YouTube, y otras plataformas sociales según sea necesario. Utilice análisis y informes para impulsar la estrategia, pruebas, iteraciones y aplicar los aprendizajes al desarrollo de contenido. 4. Colaborar con los departamentos de comunicación, marketing integrado, conservación y defensa para identificar historias prioritarias, alinear el contenido con objetivos estratégicos y garantizar que las narrativas multimedia sean científicamente precisas, oportunas y alineadas con la misión. Gestionar los activos multimedia y los recursos de contenido externos para mantener una biblioteca digital organizada, accesible y consciente de los derechos que admita el reutilización eficiente y la narración de historias organizativas consistentes. Las tareas pueden incluir: tomar y administrar fotos en PhotoShelter, el sistema de gestión de activos digitales. Adquirir y gestionar video, fotos y audio de fuentes externas, incluidos sitios de acciones, autónomos, vendedores y socios. Ayudar a mantener la base de datos de vídeo Defenders; recopilar y catalogar recursos multimedia en varias oficinas y departamentos regionales. Archivar y almacenar activos de vídeo utilizando el sistema estandarizado en el Media Den; garantizar que los activos se consoliden, accedan y etiqueten. 7. Asegurar que los productos multimedia cumplan con los estándares establecidos para la alineación de la marca, la accesibilidad, la calidad técnica y la disponibilidad de distribución; apoyar las oportunidades de narración de historias prioritarias y las responsabilidades relacionadas según se asignen. Las tareas pueden incluir: editar, subir y empaquetar seminarios web y activos con los productos necesarios, incluidos los títulos, los archivos de título, las transcripciones, las miniaturas, las descripciones y los títulos. Viajar a nivel nacional para retiros del personal y los momentos de narrativa de tentpole, según sea necesario. Realizar todas las demás tareas relacionadas según sea asignado Nota: Las tarea enumeradas para este puesto son representativas y no están destinadas a ser todo incluido. CALIFICACIONES Educación: Licenciatura (B.A./B.S.) grado o experiencia equivalente: 5 años de experiencia relevante en la producción responsable, incluido el desarrollo progresivo de contenido de edición, filmación y narración, captura de imágenes, fotografía, gráficos y animación digital, concepto de transmisión de contenido multimedia, gráfico y social. Se requiere experiencia en asociación con las partes interesadas, el uso de análisis de rendimiento para informar la estrategia creativa y la gestión de los activos multimedia. Se necesita un viaje limitado. Una combinación equivalente de educación y experiencia puede ser aceptada como un sustituto satisfactorio para la educación específica y la experiencia enumeradas anteriormente. Conocimiento, Habilidades, Capacidades para Todos los Defensores Experiencia avanzada en producción multimedia y postproducción en fotografías, vídeos y animación, incluida la competencia con herramientas Adobe Creative Cloud como Premiere Pro, After Effects y Photoshop. El conocimiento de estrategia de video y plataforma social, incluidos los formatos creativos, comportamientos de audiencia y prácticas de distribución de TikTok, Instagram, YouTube y canales emergentes. La narración y el juicio editorial creativo para conceptualizar la participación de las narrativas visuales y de audio y la traducción de ciencias de activos complejas, las prácticas de advocacia y conservación de activos para audiencias variadas. La gestión de proyectos y las habilidades de gestión de las personas interesadas para priorizar las tareas de trabajo, así como el nombramiento de escaleras y los efectos y la creación de contenidos, después de los efectos de Photoshop. Los deberes y responsabilidades esenciales enumerados anteriormente no están destinados a ser interpretados como una lista exhaustiva de todas las responsabilidades, deberes o habilidades requeridas. Se pueden hacer ajustes razonables para permitir a las personas con discapacidad desempeñar las funciones esenciales del trabajo. Defenders of Wildlife proporciona igualdad de oportunidades de empleo a todas las personas calificadas sin importar su raza, color, etnia, religión, origen nacional, sexo, género, identidad de género , orientación sexual, embarazo, edad, información genética, discapacidad, estatus de veterano o cualquier otra clase legalmente protegida, característica o rasgo por ley federal, estatal o local aplicable. Por favor, tenga en cuenta que este puesto es elegible para el sindicato. Este puesto es parte de una unidad de negociación sindical representada por OPEIU Local 2. #J-18808-Ljbffr.