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Marketing Coordinator

Wisoman Foods · Hayward, CA, USA ·

Pay:
$23-$27/hr
Job type:
Full Time

Job Description
Marketing Coordinator is responsible for planning and implementing marketing and advertising activities for the company. They understand the extensive details of marketing and are familiar with ways to analyze market research and customers' behavior. Marketing Associate's help collect data, forecast trends, create and manage social media platforms and assess customer satisfaction. This position reports directly to Sales Manager.

Essential Duties & Responsibilities:
Prepare reports on marketing and sales metrics

Collect and analyze consumer behavior data (e.g. web traffic and rankings)

Conduct market research and identify new opportunities.

Coordinate with the marketing design and content teams to generate digital and print advertising material

Contribute to collaborative efforts and organize promotional events

Assist with organizing promotional events

Monitor and report competitors' marketing and sales activities

Interface with cross-functional employees including Production Operations, Quality Assurance, Sales and Marketing.

Responsible for representing our flatbread portfolio at Food & Trade Shows and distributor sales and training meetings

Responsible for traveling to and from client sites

Requirements:
Bachelor’s degree in business administration, marketing or related field. If no Bachelor's degree, we will take eqivalent experience in lieu of.

1-3 years of CPG/food industry experience

Innovative and enthusiastic person

Posses search engines, web analytics, and business research tools acumen

Adequate knowledge of data collection methods (polls, focus groups, surveys etc)

Strong communication and presentation skills

Working knowledge with CRM programs

Solid computer skills, including MS Excel, web analytics and Google Adwords

Proficiency with SEO/SEM campaigns

Excellent communication and presentation skills

Note: Pay range is $23 - $27 per hour based on experience.

Why Join Our Team:
Opportunity to contribute to a growing, mission-driven food company.

Work closely with a collaborative, passionate team.

Gain hands-on experience in all aspects of procurement and sourcing in the specialty food sector.

Benefits: Health, Dental, Vision

Paid Holidays

PTO (Vacation and Sick)

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