Driving measurable improvements in media strategies, the full-time salaried Director of Media Innovation will build innovation roadmaps, design and lead experimentation, and develop new advertising models while working remotely.
Key responsibilities
Build the innovation roadmap by prioritizing channels and tactics to improve key business outcomes
Design and lead disciplined experiments to validate new media opportunities and measure their impact
Evaluate and recommend media suppliers based on strategic fit and performance potential
Required qualifications
Deep media and performance expertise with a strong understanding of the media ecosystem
Proven track record in innovation and experimentation, including designing rigorous tests
Strong strategic judgment and ability to influence cross-functional teams
Experience with emerging media and technology, including AI and ad tech
Broad industry perspective, ideally with agency and client-side experience
Director of Media Innovation
Virtual Vocations Inc · New York, NY, USA ·
- Job type:
- Full Time