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Senior Director, AI-Driven Lifecycle Marketing

Servicenow · New York, NY, USA ·

Job type:
Full Time

ServiceNow in New York seeks a seasoned lifecycle marketing executive to own strategy from onboarding to expansion, driving activation, engagement, and revenue. You will build a high-performing team and partner with Marketing, Product, and Customer Success to deploy AI-powered, real-time personalization and product-led growth initiatives.
This role defines KPIs, governance, and omnichannel activation, while aligning with broader business objectives and ensuring customer value at scale.

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